Global Demand Generation Manager, Adyen

Salary not provided
Marketo
Mid and Senior level
Amsterdam
Adyen

Payments platform built to grow businesses

Job no longer available

Adyen

Payments platform built to grow businesses

1001+ employees

FintechB2BPaymentsFinancial ServicesMobile

Job no longer available

Salary not provided
Marketo
Mid and Senior level
Amsterdam

1001+ employees

FintechB2BPaymentsFinancial ServicesMobile

Company mission

Adyen's mission is to make payments choices easy for merchants.

Role

Who you are

  • 3-5 years of experience in marketing / demand generation with B2B enterprise experience
  • Proficient in marketing channels such as events, online advertising and organic
  • Proficient in marketing automation (preferably Marketo) and CRM software (preferably SFDC)
  • Excellent stakeholder manager with excellent communication and collaboration skills
  • Strong analytical skills, with experience analyzing data and making data-driven decisions
  • Ability to prioritize and manage multiple tasks and projects at the same time

What the job involves

  • As a Demand Generation Manager, you offer guidance to local and global marketing teams for all marketing channels
  • Your main goal is to collaborate with various marketing and commercial stakeholders and to support revenue driving demand generation campaigns that local marketing teams execute on
  • Identify and build quality lead and revenue demand generation campaigns together with product marketing, in-house design studio and local marketing & sales teams
  • Champion a collaborative GTM engine, aligning marketing with SDR, sales and partnerships
  • Develop a deep understanding of our customers and translate those insights for content creation, campaigns, and messaging
  • Drive adoption of multi-channel campaigns and share learnings globally
  • Leverage analytics tools to gauge effectiveness of campaigns and promotions across all channels. implications and recommendations to optimize media campaigns and deliver on goals
  • Provide training and support to team members on demand generation best practices and tools

Application process

  • Ensuring a smooth and enjoyable candidate experience is critical for us.
  • We aim to get back to you regarding your application within 5 business days.
  • Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role

Our take

Adyen has been one of the most successful businesses in Europe over the last decade. When it went public in 2018 at a valuation of €7bn, it raised over €1bn and its share price popped on the first day, resulting in a valuation of €14bn. Its valuation has continued to climb by the billions.

Adyen competes with large players like PayPal, as well as outsized startups like Stripe, to power payments and provide other infrastructure to conduct digital transactions. Disrupters in the field have been buoyed by a strong rise in eCommerce activity, where some or all of a transaction by a customer is made either online or by mobile.

Adyen has been one of the companies riding the wave by helping to reduce the friction between a company choosing to take payments online, and actually being able to do it. That can take multiple steps and agreements across numerous countries — Adyen’s pitch is that it essentially handles all of it in the backend as a service for its users. Notable partners have included Autocanteen, a touchless self-checkout solution for the hospitality industry, and BILL, a small business-focused fintech platform.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Insights

Top investors

Many candidates hear
back within 2 weeks

36% employee growth in 12 months

Company

Funding (last 2 of 3 rounds)

Sep 2015

$54.7m

GROWTH EQUITY VC

Dec 2014

$250m

SERIES B

Total funding: $322.2m

Company benefits

  • Global exchange program
  • Weekly happy hour
  • Delicious healthy lunches
  • Phantom share package
  • Yearly trip to Amsterdam
  • Paid holidays
  • Work from home opportunities

Company values

  • We build to benefit all customers (not just one)
  • We make good choices to build an ethical business and drive sustainable growth for our customers
  • We launch fast and iterate
  • Winning is more important than ego; we work as a team - across cultures and time zones
  • We don’t hide behind email, instead we pick up the phone
  • We talk straight without being rude
  • We include different people to sharpen our ideas
  • We create our own path and won’t be slowed down by “stewards”

Company HQ

Nieuwmarkt en Lastage, Amsterdam, Netherlands

Leadership

Previously Chief Commercial Officer at Bibit (payments company) before co-founding Adyen in 2006.

Salary benchmarks

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