Field Marketing Manager and Community Manager, Figure
Contractor
$100-115k
More information about location
Blockchain-powered digital lender
Be an early applicant
Blockchain-powered digital lender
201-500 employees
Be an early applicant
$100-115k
More information about location
201-500 employees
Company mission
Figure's mission is to transform financial services through blockchain, bringing speed, efficiency and savings to both consumers and institutions.
Role
Who you are
- At least 5 years of marketing experience, with a strong emphasis on planning and managing events and at least 1 year of social media engagement and community management experience
- Proven ability to conceptualize and execute unique, high-impact events that drive engagement among existing and prospective partners and industry thought leaders
- B2B marketing experience is essential; experience in Fintech (and especially Home Equity / Mortgages) or another highly regulated industry is preferred, but not required
- Demonstrated expertise in executing events across in-person, hybrid, and virtual formats
- You'll collaborate with a skilled Design team, but having a keen eye for design, aesthetics and details will be helpful for ensuring visually compelling creative execution and effective outcomes
- Strong executive presence, with the ability to confidently engage and influence senior leaders, stakeholders, and external partners. Extensive cross-functional collaboration experience; a strong team player
- You have strong instincts for writing effective content. You can distill technical or abstract ideas into engaging, well-crafted social posts
- Exceptional project management and organizational skills, with the ability to manage multiple projects simultaneously and meet deadlines
- You are creative and bring a builder’s mindset. You’re excited to test ideas, explore new content formats, and learn what works through experimentation
- A positive, proactive, and adaptable attitude with enthusiasm for new challenges
What the job involves
- The Figure Marketing team seeks a driven, experienced cross-functional Field Marketing and Community Manager Contractor to collaborate with our Partnerships, Marketing, Communications and Partner Success teams to bring the Figure brand to a wide variety of conferences, trade shows, and events
- The duties for this role will include creating events, campaigns, and programs that elevate Figure’s product and brand awareness, drive pipeline, and boost partner engagement in areas ranging from home equity, mortgage, solar and home improvement to fintech generally
- You’ll also manage Figure’s social media presence and voice across LinkedIn, Meta, Reddit, Youtube, X, and other social channels
- Lead field events from concept to execution, including ABM initiatives for conferences and trade shows, sponsorships and speaking opportunities
- Plan, develop and execute on a portfolio of events to potentially include conferences, trade shows, Figure-hosted events and other field events
- Create and manage event budgets to ensure timely and cost-effective delivery
- Partner closely with the Partnership teams to align closely on objectives, outcomes, and positioning for the portfolio of events Figure is looking to sponsor, speak at, host, or attend throughout the year
- Oversee all logistical aspects of events, such as venue selection, registration, attendee communications, speaker management, content development, materials, and onsite execution
- Conduct post-event analyses and debriefs, assessing effectiveness, demand generation, and areas for improvement
- Collaborate with cross-functional teams to execute multi-touch, integrated marketing programs that align with Partnership objectives, revenue goals, and corporate initiatives
- Track and measure event performance, sharing insights, progress updates, and results with both GTM and non-GTM stakeholders
- Champion the core Figure values and brand positioning and be part of the team representing Figure
- Run Figure’s day-to-day social media across LinkedIn, X, Reddit, Youtube, and others, including calendaring, posting, and reporting in-platform. Respond to product questions and address complaints about Figure’s offerings across all social platforms
- Collaborate across teams to amplify key launches, company news, and thought leadership on social platforms
- Travel within the U.S. for event execution as required
Our take
Figure handles loans and mortgaging. They are disrupting manual compensation surveys and traditional industry software with their blockchain platform, Provenance, which works as a registry, ledger, and exchange.
The company has branched from offering student loans into many products such as mortgages, personal loans, blockchain-based private credit and private investment opportunities. In 2020, they started seeking a national bank charter to simplify their business and offer better security.
The company is focusing on building blockchain-backed solutions and now offers its customers the option to leverage their cryptocurrency assets to get loans or mortgages and is one of the only companies to do so. Figure is betting heavily on the success of the $1 trillion cryptocurrency market and blockchain industry, and laid off 20% of its staff in July 2023 in preparation for an IPO bid. This IPO is targeted specifically at Figure's lending division, which saw massive growth over 2022 and 2023.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-15% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
May 2021
$200m
SERIES D
Dec 2019
$103m
SERIES C
Total funding: $418m
Company benefits
- Continuing education stipend
- Paid parental leave
- Flexible paid time off
- Stock options
- Work from home opportunities
- Health insurance
Company HQ
Chinatown, San Francisco, CA
Leadership
Mike Cagney
(Executive Chair)After Master's at Stanford, Mike spent almost 6 years as Chairman of ReFlow Services and co-founding Social Finance in 2011. He used this experience to co-found Figure in January 2018, serving since as CEO.
June Ou
(President)Having studied at Stanford and founded CCO Solutions, June spent 5 years at Social Finance with Mike, rising to VP of Product Management. She left this position in October 2017 to co-found Figure the following January.
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