Content Marketer, Uniswap Labs

Demand Generation

$130-145k

Eligible for other compensation elements, including equity, tokens, and benefits, dependent on the position type

Mid level

New York

Ethereum-based decentralized trading & AMM protocol

Job no longer available

Ethereum-based decentralized trading & AMM protocol

201-500 employees

FintechB2CB2BCryptocurrencyMarketplaceSaaSBlockchainWeb 3.0

Job no longer available

$130-145k

Eligible for other compensation elements, including equity, tokens, and benefits, dependent on the position type

Mid level

New York

201-500 employees

FintechB2CB2BCryptocurrencyMarketplaceSaaSBlockchainWeb 3.0

Company mission

To unlock universal ownership and exchange for everyone, starting with bringing millions of people into the emerging web 3.0 economy.

Job

Company

Role

Who you are

3+ years of experience in marketing, with a focus on consumer apps; bonus fintech or crypto applications
Proven track record of creating strong copy writing, creative collaboration with design teams and effective story telling
Provide track record of developing and executing successful marketing campaigns
Strong project management skills and attention to detail
Excellent written and verbal communication skills
Ability to work collaboratively with cross-functional teams

What the job involves

As an integral marketing team member, you will be responsible for planning, executing, and optimizing cross-channel marketing campaigns to drive user acquisition, engagement, and retention for our apps
You will work closely with a paid-focused growth marketer, partner marketing, and social teams
Plan and develop full-funnel brand and product campaigns, identifying effective GTM strategies to reach target audiences. Develop and implement integrated marketing campaigns that align with goals and objectives of GTM strategy across paid, organic and partner channels
Be the steward of how our brand shows up in marketing assets across integrated campaigns, website landing pages and paid marketing. Identify opportunities to up level brand quality across all marketing activities
Create marketing materials, including social media copy, ad copy, product collateral and design briefs to support cross-channel campaigns
Own - in partnership with the design org - company website, product pages and campaign landing pages from a marketing perspective
Manage, write and grow email newsletter. Determine appropriate target audience, frequency and goals
Ability to write SEO optimized blogs, infographics and product guides when necessary to support specific campaign goals
Monitor and analyze campaign performance across multiple channels, including email, social media, and web. Craft and adjust strategy based on performance
Develop and manage budgets for marketing campaigns and initiatives
Stay up-to-date with industry trends and best practices to ensure our marketing efforts remain current and effective

Our take

Decentralised finance (DeFi) has quickly emerged as a “killer app” for blockchain technology. Within the past two years or so, an ecosystem of hundreds of DeFi applications has developed on Ethereum — with use cases ranging from lending to trading to insurance — bringing permissionless access to financial services to anyone with an internet connection.

Out of these applications, Uniswap - originated by Uniswap Labs - has become the most actively used. It is the largest decentralised exchange (DEX), allowing anyone to create a market for anything, rather than relying on specific teams to be market-makers in an exchange.

Despite the behemoth size of its star asset, Uniswap Labs does not make money from Uniswap, as it is just a protocol with the 0.3% fee going to reward liquidity providers. The company instead relies on adjacent ways to drive revenue, leveraging its massive influence in the DeFi space to do so.

The company has secured impressive funding, including a 2022 Series B round which represented one of the largest raises in the DeFi sector's history. Now boasting a valuation of $1.66 billion, it intends to invest in expanding operations to bring Uniswap to “even more people across the world.”

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

11% employee growth in 12 months

Glassdoor (3.6)

Company

Funding (last 2 of 4 rounds)

Oct 2022

$165m

SERIES B

Jun 2020

$11m

SERIES A

Total funding: $178.8m

Company benefits

Unlimited and encouraged time off
100% company-paid medical, dental, & vision for you and your dependents
401(k) participation
Annual $1,500 education stipend
Up to 16 weeks paid parental leave
Home office setup stipend for remote employees
Daily lunches at NY headquarters

Company HQ

Ramapo, Chestnut Ridge, NY

Leadership

Hayden Adams

(Founder & CEO)

Former Engineer at Siemens.

Salary benchmarks

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