Digital Account Executive, Lyft
Lyft Media - East Coast
$105.2-142.5k
Ride sharing company
Job no longer available
Ride sharing company
1001+ employees
Job no longer available
$105.2-142.5k
1001+ employees
Company mission
To improve people’s lives with the world’s best transportation.
Role
Who you are
- 5-10+ years of relevant business development, sales, and/or partnerships experience
- Demonstrated success in a closing sales position with Media Agencies and Clients direct
- Excellent written, verbal, and presentation skills
- Proven track record of exceeding revenue targets and goals
- A team-oriented mindset and the ability to work with a wide range of individuals
- Demonstrated ability to work independently/autonomously across all major sales functions
- Ability to lead as team continues to grow and evolve
- Strong strategic seller with deep customer relationships
- Experience successfully scaling a digital advertising business from the ground up
- Understanding of tools, solutions, processes, and overall systems within a media sales organization
What the job involves
- As a Digital Account Executive for Lyft Media, you will be the primary point of contact for major advertising agencies and marketing clients. You will have discretion to shape the future of our growing media business while managing the day-to-day sales processes and relationships with advertising agencies
- Establish lasting relationships with digital advertising agencies and direct clients
- Move Lyft Media conversations upstream to senior decisions makers to drive acceleration around digital media business within In-App and Tablet ad solutions
- Create compelling media packages and custom offerings to close new media business
- Build and manage sales pipelines while achieving quarterly revenue goals
- Work autonomously and independently to seek new sales opportunities, schedule relevant meetings, and cross-sell Lyft Media’s suite of advertising offerings
- Collaborate cross-functionally with the existing Lyft Media sales team and our external vendors to help outline and unlock new sales opportunities
- Accurately forecast and project revenue against existing sales goals
Our take
Lyft has aimed for consistent growth, making sure to pitch itself as a more reliable and friendly ride-sharing option than its main competitor, Uber. Uber has a greater market share and operates globally, but Lyft hopes to compete by its focus on ride-sharing over Uber's more diversified business approach and as a more rider-friendly and greener alternative to Uber.
Operating only in the USA and Canada, Lyft is in a position of being less affected by global events than Uber but also more vulnerable to local conditions. As an example, while it doesn't face the regulatory hurdles around employment rights that Uber does, it is unable to balance out the cost of the unusually expensive US auto insurance across its operations.
In 2022, Lyft acquired PBSC Urban Solutions, a bike-share equipment and technology supplier, allowing Lyft to compete in new verticals and reaffirming its commitment to green transportation. It has also trialled and launched Lyft Assisted, where drivers help passengers from their door into the car to get to medical appointments. These developments chime well with Lyft's unique selling point as a friendlier and more environmentally aware ride-sharing app, whilst the acquisition of European competitor Freenow could add 6 million new riders to its platform in 2026.
Steph
Company Specialist at Welcome to the Jungle
Insights
-2% employee growth in 12 months
Company
Funding (last 2 of 14 rounds)
Jun 2018
$600m
LATE VC
Mar 2018
$200m
LATE VC
Total funding: $4.9bn
Company benefits
- Great medical, dental, and vision insurance options
- Mental health benefits
- In addition to 12 observed holidays, salaried team members have unlimited paid time off, hourly team members have 15 days paid time off
- 401(k) plan to help save for your future
- 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
- Pre-tax commuter benefits
- Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program
- Family building benefits
- Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program
Company HQ
China Basin, San Francisco, CA
Leadership
John Zimmer
(Co-Founder)Originally an Analyst at Lehman Brothers, Zimmer then founded Zimride which was a private ridesharing company that pivoted into Lyft.
Logan Green
(Co-Founder)Founded Zimride, a private ridesharing company which later pivoted into Lyft.
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