Staff Product Marketing Manager, Okta

• Domain Expertise: 8+ years of experience as a product marketer or product manager in cybersecurity or identity management (IAM, AD, or Entra ID). You know who the players are, where the gaps lie, and how to win
• Hands-on Technical Proficiency: A technologist at heart. You must have a track record of supporting technical evaluations, and you must be comfortable configuring and demoing the product to technical buyers
• Execution-Oriented Storytelling: Proven ability to take "under-the-hood" technology and turn it into an emotional and urgent business story. You know how to rise above the noise and create a sense of urgency
• Strategic Integration: An understanding of how foundational identity signals (like MFA and policy) feed into broader security outcomes like threat detection and incident response
• Stakeholder Management: Experience managing senior stakeholders with differing priorities and a high sense of urgency to drive end-to-end GTM initiatives

Desirable

• Reporting to the Senior Manager, Product Marketing, this role is a critical lead in Okta’s security journey
• We are looking for a Staff Product Marketing Manager who will help tell Okta’s security story in a compelling, cohesive, and relevant way
• Your goal is to elevate Okta’s foundational access technologies from a utility to a strategic security imperative, evangelizing the need for identity-centric security in an AI-driven threat landscape
• The ideal candidate will be a unique blend of technologist and business strategist—someone who can dive deep into technical architecture while crafting portfolio-level value propositions that resonate with both CISOs and practitioners
• Beyond strategy and content, you must be a self-motivated, execution-oriented individual who stays focused on delivering outcomes in a fast-paced environment
• Identity Security GTM Strategy: Build and execute the go-to-market strategy for Okta’s foundational access and authentication platform
• You will define how core authentication, adaptive policy, and recovery flows serve as the first line of defense against modern identity-based attacks
• Technical Evangelism & Demos: Move beyond high-level messaging to create "show-not-tell" technical content
• You will be responsible for building and delivering product demonstrations, technical reference architectures, and briefs that prove Okta’s security value to technical buyers
• Security Storytelling: Own the messaging, positioning, and competitive differentiation for our core access technologies
• You must take "under-the-hood" technology and turn it into a simple, urgent, and business-focused story that highlights resilience and risk mitigation
• AI-Driven Identity Leadership: Define the strategy for securing the new wave of AI
• This includes establishing Okta's point of view on managing AI agents as identities and ensuring the access layer is hardened for an automated, high-velocity threat landscape
• Cross-Functional Activation: Partner with Product Management, Engineering, and Sales to build technical buyer-focused assets—including technical comparisons, FAQs, and field enablement materials—specifically designed for the Global 2000
• Analyst & Industry Presence: Represent Okta at security events to raise our profile and establish a unique POV
• Engage with analysts to ensure Okta’s foundational security capabilities are recognized as the core of a modern security posture