Product Marketing Manager, CallMiner
More information about location
Conversation analytics for business
Job no longer available
Conversation analytics for business
201-500 employees
Job no longer available
More information about location
201-500 employees
Company mission
To deliver the intelligence needed for businesses to drive better experiences and business decisions.
Role
Who you are
- You will have 2+ years of experience in product marketing roles within enterprise software companies
- You will have a bachelor’s degree, preferably in marketing, computer science or engineering
- Excellent writing skills with the ability to deliver content under deadlines. Be prepared to share examples of go-to-market deliverables that you have authored in your current or recent product marketing roles
- Comfortable with presenting to large groups as well as for internal audiences
- Ability to communicate the value proposition for CallMiner offerings and promote our solutions internally and externally
- Experience marketing Software-as-a-Service (SaaS) and other cloud-based applications is a plus
- Ability to meet deadlines and handle multiple tasks at once in a highly complex environment
- Candidates based in New England preferred. Remote/hybrid candidates will be considered
- Willingness to travel up to 15%
- Prefer Candidates in New England area working Eastern Time Zone hours
What the job involves
- In this role you will be responsible for developing and carrying out the messaging, positioning, and go-to-market strategy for AI-fueled conversation intelligence
- You will develop marketing collateral and sales tools that will be used by CallMiner's Sales team, Customer Support Group and partners
- As a Product Marketing Manager, you will work cross-functionally and globally with numerous teams, including Product Management, Marketing, Sales and Customer Success
- The successful Product Marketing Manager will be a proficient producer of engaging content from sales enablement to thought leadership
- Sharp analytical thinking is critical to becoming a product expert who can forge a narrative targeting key personas in our market
- This role will also be aware of relevant industry events and trends, maintain the pulse of competitive differentiation and support new opportunities with market research, competitive analysis and product knowledge
- Increase awareness and adoption of CallMiner's conversation intelligence solutions
- Collaborate as a key partner with product management to ensure that marketing plans align with directions and support product roadmap and releases
- Create compelling product messaging that embodies key product attributes, including value proposition, positioning, and differentiation
- Primary owner of sales enablement efforts spanning creation of key documents, presentations, and event support activities
- Establish and foster alignment with sales and customer success teams to understand and address what they need to build lasting customer relationships
- Create effective marketing assets and content, including presentations, demos, case studies, web content, data sheets, and sales kits that can be used globally
- Work closely with product and marketing teams to plan and manage the cross-functional implementation of new product introductions both internally and for customers
- Participate and create content for go-to-market engagements such as virtual events, webinars and partner events
- Develop and deliver enablement and training activities for Sales, Presales, and Services teams and partners
- Be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition. Proactively identify industry trends that impact the CallMiner direct sales and partner teams
Our take
To drive business results, these days it is necessary to gather insights from every available channel to help gain visibility in deal progression, design comprehensive training programs, and hence deliver more effective sales conversations. CallMiner supplies a customer conversation analytics platform that aims to do just this, enabling staff to improve their performance and deliver heightened customer experiences.
The platform automates the ability to listen to every customer interaction and provides analysis to find where improvements and optimizations to these interactions might be made. CallMiner has worked with conversation intelligence since beginning operations in 2002, and continually updates its offering, for example, with workforce intelligence capabilities.
CallMiner appears to be focusing on global expansion, as well as exploring new market segments such as fraud and robotic process automation. It was named a technology leader in the Quadrant Knowledge Solutions’ SPARK Matrix: Speech Analytics in 2023, and has partnered with Microsoft to enhance its AI capabilities to help meet the ever-evolving needs of its customers.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Funding (last 2 of 13 rounds)
Jun 2022
$20m
LATE VC
Dec 2019
$75m
LATE VC
Total funding: $175.6m
Company benefits
- Company sponsored events and outings
- Fun work atmosphere, casual dress code
- Community involvement and volunteering
- Free coffee, snacks, and more when you're in the office
Company HQ
West End, Waltham, MA
Leadership
Jeff Gallino
(CEO)Jeff started their career with 7 years in the US Air Force, before working as a Project Manager at Born and Hitachi Practice Leader. They founded CallMiner in 2002.
Salary benchmarks
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