Performance Marketing Manager, Neura Health

• We are looking for someone who is not only a savvy growth marketer, but also mission-driven, collaborative and results-oriented
• This role is perfect for someone who loves creative problem-solving as much as data-driven decision-making
• 3–5+ years in performance / growth marketing, ideally at a company that has scaled during your tenure from series A to series B (and ideally beyond)
• Proven track record of scaling 7 figure paid media budgets profitably
• Deep knowledge of paid social and paid search fundamentals
• Comfort with analytics tools (GA4, Looker, Excel/Sheets, attribution platforms)
• Creative thinker who can create effective briefs and assess ad creative with a performance lens
• Comfortable being both strategic and tactical
• Strong communication skills and the ability to work in a fast-paced, collaborative environment

Desirable

• We are looking for a Performance Marketing Manager, reporting to our Head of Marketing, who wants to work at the intersection of cutting-edge technology and some of the hardest problems in healthcare
• You’ll be hands-on in managing campaigns across multiple channels, optimizing for efficient growth, and testing new growth levers — all while working closely with design, product, and Head of Marketing to ensure we’re telling the right story to the right audience
• Campaign Strategy & Execution
• Own and scale paid acquisition channels (Meta, Google Search/Display, Bing, TikTok and more) to drive customer acquisition and revenue
• Develop a plan to efficiently expand our presence in new channels so we can avoid being over-reliant on any one platform
• Create and execute an always-on testing roadmap for creative, targeting, bidding, and landing pages
• Collaborate with design to develop and refresh high-performing ad concepts that reflect our brand and unique differentiators
• Data & Optimization
• Track, measure, and report on key metrics (CAC, ROAS, LTV:CAC, CVR), identifying actionable insights to improve performance
• Implement attribution best practices across tools, and help to improve automated reporting so it’s most useful
• Use cohort and funnel analysis to identify drop-off points and optimize conversion rates
• Cross-Functional Collaboration
• Partner with product and lifecycle teams to improve onboarding flows and completion rates
• Work with brand and content teams to ensure consistent messaging across all touchpoints
• Provide market insights to inform product positioning and brand campaigns
• Collaborate with external designers to test and optimize ad creative