CRM Campaign Executive, Experian

Salesforce Marketing Cloud

Salary not provided

+ Discretionary bonus plan & sharesave scheme

HTML

Salesforce

Mid and Senior level

London

40% working in office

2 days a week in office (Victoria Street, London)

Free credit check, score, and report

Posted today

Free credit check, score, and report

1001+ employees

B2CB2BFinancial Services

Posted today

Salary not provided

+ Discretionary bonus plan & sharesave scheme

HTML

Salesforce

Mid and Senior level

London

40% working in office

2 days a week in office (Victoria Street, London)

1001+ employees

B2CB2BFinancial Services

Company mission

We’re focused on a clear purpose — to create a better tomorrow for consumers, for businesses, for our communities and for our people. It's our mission to improve financial inclusion. By improving access to financial services, we empower people to unlock opportunities and transform their lives.

Job

Company

Role

Who you are

Proven experience in CRM and B2C campaign management, with a strong grasp of customer lifecycle marketing
Hands-on experience with a CRM tool such as Salesforce Marketing Cloud, Journey Builder, and dynamic content
Proficiency in HTML for email focused on design and accessibility
Data-drive – you love using insights to improve targeting, segmentation, and performance
Familiarity with tools like Taxi for Email, Litmus, and SFMC
AI literacy

What the job involves

Experian Consumer Services looking for a CRM Campaign Executive to join our D2C marketing function to help shape the future of customer engagement by crafting seamless customer journeys and delivering impactful campaigns
Reporting to the Head of CRM Data & Operations
Lead the end-to-end email deployment process – from planning and execution to testing and delivery. You will ensure campaigns and triggered communications go out on time, every time
Design and execute multi-channel customer journeys using Salesforce Marketing Cloud (Journey Builder), you will align messaging across email, SMS, push notifications, and more
Champion customer-centricity by embedding fair treatment and regulatory compliance into every campaign
Build and maintain responsive, accessible HTML email templates with dynamic content, using tools like Taxi for Email and Litmus for testing
Continuously optimise campaigns through A/B testing, performance analysis, and actionable insights
Be the subject matter expert on email best practices, design trends, and innovations in CRM and marketing automation
Collaborate cross-functionally with creative, data, and product teams to deliver high-impact campaigns that drive engagement and conversion

Salary benchmarks

Our take

Experian is one of the world's leading data and technology companies, best known for helping people and businesses understand and improve their credit. With free credit reports and tools that let users boost their score using everyday bills, Experian is making managing money a whole lot easier.

It's a powerhouse of a company too, operating in 32 countries and boasting an employee count of over 24,000. And its reach stretches across industries, helping lenders make fairer decisions, supporting healthcare teams in preventing fraud, and guiding businesses to use data more intelligently. It's a trusted name at the very heart of how the world uses data to make smarter financial decisions.

It's also investing in new technologies and ideas to make finance even fairer and faster. As data becomes more important in our digital lives, Experian's focus on innovation and transparency will surely keep helping people take control of their financial stories.

Steph

Company Specialist at Welcome to the Jungle

Insights

Glassdoor (3.8)

Trustpilot (3.7)

Company

Company benefits

Hybrid working
Flexible working
Discretionary bonus
Pension
Bupa Healthcare
Sharesave Scheme
25 days annual leave with 8 bank holidays and 3 volunteering days. You can purchase additional annual leave
Discounted gym membership
Discounted dental cover

Company values

Working with integrity - We know that trust isn’t given, it’s earned. We’re committed to working with integrity and operating responsibly in every facet of our business. At Experian, that means treating our data, our people and our environment with respect.
Treating data with respect - We handle the data of 1.3 billion people and 166 million businesses worldwide, so it’s essential to our business that we maintain their trust. Ensuring that we collect, store and manage data safely and responsibly is fundamental to our success.
Investing in our community - We’re committed to investing our time, resources and partnerships to create a better tomorrow for our community.
Unlocking the power of data - Data has the power to transform lives for the better, so we're leveraging new technologies and innovative products to do just that.

Company HQ

Nottingham, UK

Articles

Affirm to Report All Pay-Over-Time Loans to TransUnion

Kelley Blue Book, Experian Team Up to Bring Buyers Better Vehicle History Reports

Leadership

Brian Cassin

(CEO)

Previously the Chief Financial Officer of Experian and, before that, Managing Director at Greenhill & Co., Brian served for nine years as a non-executive director of J Sainsbury plc. He has also held various senior roles at Baring Brothers International and the London Stock Exchange.

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