Product/Content Marketing Manager, paretos
Decision intelligence platform
Be an early applicant
Decision intelligence platform
21-100 employees
Be an early applicant
21-100 employees
Company mission
To empower teams and organizations to solve complex problems without the need for experienced data scientists.
Role
Who you are
- Several years of experience in Product Marketing, Content Marketing, and/or Copywriting, ideally within a Tech / B2B SaaS or software environment
- Strong copywriting skills, with the ability to translate complex topics into clear, engaging, and impactful messaging
- Fluent in German and English, both written and spoken; able to produce professional content in both languages
- Proven storytelling talent, turning customer experiences and product features into compelling marketing narratives
- Excellent communication and collaboration skills, with experience working closely across Product, Sales, and Customer Success
- Hands-on, pragmatic, and results-driven, with a strong drive to implement and continuously optimize marketing initiatives
What the job involves
- As a Product/Content Marketing Manager at paretos, you are the driving force behind our brand presence and customer engagement
- You will craft and execute impactful marketing strategies, ensuring our message resonates across audiences and channels
- With your creativity, strategic mindset, and passion for growth, you will empower our teams, align efforts across functions, and help us scale sustainably while inspiring our customers and community
- Creating and executing audience-focused marketing content such as blog posts, case studies, whitepapers, email campaigns, and social media
- Turning complex product features and customer insights into clear and compelling stories and value propositions
- Shaping and evolving our content and growth strategy, including SEO optimization, editorial planning, and acquisition/retention initiatives
- Setting up and managing performance marketing campaigns (e.g., LinkedIn) to drive measurable impact
- Collaborating closely with Sales, Product, and Customer Success to align marketing activities with business and customer needs
- Developing and maintaining product messaging, value propositions, battlecards, and sales enablement materials
- Monitoring and analyzing key marketing metrics, turning insights into actionable recommendations
- And many more growth/marketing topics such as exclusive events, conferences, and other growth inititiaves
Our take
In business these days, it is vital that companies make smart decisions swiftly, but it can be difficult to manage or interpret the data required to make these decisions. Paretos has developed an AI-led Decision Intelligence platform to assist companies in making better, smarter, and faster decisions, to enable them to optimise their responses to changes in the market.
Backed by AI data analysis and trade-off scenarios, Paretos’ platform combines technology with human decision-making skills to supply reliable business predictions and optimisations. Importantly, it requires no prior experience with data science, making it a good option for companies without this internal expertise, and allowing any business to make the most of its data.
Paretos serves an impressive list of clients from big names like Accenture to emerging brands, and has raised impressive funds towards its development and growth. With Decision Intelligence fast proving to be a vital part of digital transformation for companies, the company is positioned well to capitalise on the digitisation trend.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 3 rounds)
Oct 2024
$10m
SERIES A
Sep 2022
$7.6m
SEED
Total funding: $21.7m
Company benefits
- Remote first company – you’re still very welcome to work at the office and enjoy the great view over Heidelberg
- At the office you can test your barista skills and brew some great coffee to keep you going throughout the workday or enjoy some coffee talks with your fellow paretoneers. (You might even be awarded the next “paretos office barista of the year” at our Christmas party!)
- Complement a highly skilled & motivated team of paretoneers ready to hit the road and have fun along the way
- Enjoy regular professional and fun events online and IRL with the whole team
- Get the office equipment you need to show off your full potential
- Boost your continuous learning journey with our personal learning budget!
- Work whenever it fits best for you with flexible working hours
- Receive a mobility budget to access various kinds of transportation whilst setting off your carbon emissions
- If you are part of the paretos dog club, feel free to bring your furry friend to the office
Company HQ
Bergheim, Heidelberg, Germany
Leadership
Thorsten Heilig
(Co-Founder & CEO)Former COO of the moovel Group.
Fabian Rang
(Co-Founder)Sigma Squared Society Fellow.
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