Director of Product Marketing, Apollo

• You have 5-7 years of experience in product marketing. You must also have experience and familiarity with technology platforms in B2B environments, such as enterprise infrastructure, developer platforms, AI platforms, or API platforms
• You have demonstrated experience in selling to technology decision-makers, such as CTO/CIO, Head of Eng., Head of Data/AI, Head of Platform Team
• Exceptional at translating technical insights into value-driven, customer-facing messages that simplify complex technology into clear value prop- strong storytelling skills with the ability to craft narratives that resonate with technical and non-technical audiences
• Technical understanding of distributed architectures, microservices, and APIs
• Skilled in collaborating across teams - particularly with Product, Sales, and Demand Gen - to build cohesive GTM motions
• You thrive in a startup environment and excel in managing competing priorities
• Self-sufficient, driven, and thrives on building GTM strategies, content, and enablement materials without supervision
• Have a passion for coaching and developing team members

Desirable

• In this role, you’ll lead the platform marketing team, including leading platform marketing managers, creating platform narratives that resonate with technical and non-technical audiences, driving enterprise pipelines, and influencing product strategy
• As a leader on the Product Marketing team, you’ll collaborate with Product, Sales, and Demand Generation teams to ensure consistent messaging and effective content distribution
• Lead, mentor, and develop product marketing managers, fostering a culture of collaboration, innovation, transparency, and continuous improvement
• Provide guidance, support, and resources to empower team members to excel in their roles and contribute to overall departmental success
• Occasionally step in as interim team leader when the VP of Product is unavailable
• Craft compelling positioning and messaging for platform features, ensuring alignment with market trends and customer needs
• Position Apollo as the go to API Platform for modern application development
• Develop clear, differentiated messaging that can speak to both technical and non-technical audiences using content such as blogs, white papers, videos, and presentations that articulate the value of Apollo’s platform
• Enable the sales team with materials that drive enterprise engagement and support both SLG and PLG efforts
• Build strong relationships with internal teams to execute a cohesive platform marketing strategy
• Conduct competitive research and translate insights into effective field enablement, battle cards, and positioning strategies