CRM Coordinator, Charlotte Tilbury

• We are looking for an exceptional individual who is ready to take the next step in their career in a fast-paced, high-growth environment to join us as CRM Coordinator and support with growing the CRM channel at Charlotte Tilbury
• With a creative and analytical mindset, you will optimise automated journeys utilising all CRM channels to ensure a seamless customer journey across both lifecycle and triggered campaigns
• We’re looking for someone to bring new ideas to enhance cross-channel orchestration, with a focus on opportunities to drive app growth and retention
• You pride yourself on being organised, attentive and proactive, always staying 10 steps ahead
• You’ll have a commercial-focused and data-driven outlook with an interest in personalisation to deliver highly targeted CRM communications through tailored customer journeys
• Previous experience in Digital and CRM, specifically using CRM platforms with relevant experience in beauty, retail/fashion, or similar industries
• Highly organised and able to prioritise workload effectively in a fast-paced environment
• Pro-active and able to work off your own initiative
• Comfortable and confident in articulating and sharing new ideas
• Methodical, logical, organised and calm under pressure
• Positive ‘can-do’ attitude
• Works effectively, confidently, and pro-actively both in a team and individually
• Data-driven with strong analytical skills
• Good understanding of web analytics and customer databases
• Incredibly motivated, driven, and detail orientated

Desirable

• Support the CRM Assistant Manager on mapping new cross-channel automated journeys and evolving current programmes
• Experienced with building new customer journeys in the ESP from segment entry requirements to decision nodes throughout the journey
• Confident in email campaign building end-to-end processes from briefing copy and design requirements to building
• Digitally minded with an understanding of mobile apps and in-app CRM channels including push, in-app messages and inbox (desirable)
• Experience working with customer data and a sound understanding of data protection best practices
• Interest in customer lifecycle retention and triggered journeys, championing a data-led approach to enhance the personalisation and relevancy
• Experience in cross-channel orchestration including Email, Push Notifications and SMS
• Support the CRM Assistant Manager with executing initiatives for the app marketing strategy, with a key focus on retention and engagement
• Support the CRM Assistant Manager in developing the always-on test & learn strategy to further optimise content and scale personalisation
• Facilitate weekly and monthly reporting, acting to monitor and hit forecasted revenue
• Regularly review competitor activity and provide new, best-in-class ideas and innovations across email and app

• Generous staff discount
• Generous product gifting
• 25 days holiday plus bank holidays
• Hybrid, flexible working
• Dog friendly office on Monday and Fridays
• Access to Tilbury Treats - discounts on everything from gym memberships to cinema tickets
• Other fabulous benefits such as life assurance, birthdays off work and pension contribution

Charlotte Tilbury has carved a niche in the cosmetics industry with its commitment to quality, buoyed by celebrity endorsements and a fondness for innovation. Founder Charlotte's strong personal brand has propelled the company's rapid ascent, while its embrace of cutting-edge technologies like augmented and virtual reality has unlocked avenues unexplored by traditional cosmetic brands.