Junior or Mid-Level Performance Marketer, iwoca
Marketing, Germany
£30-45k
Plus share options
1-3 days a week in office
Online loans for small businesses
Be an early applicant
Online loans for small businesses
201-500 employees
Be an early applicant
£30-45k
Plus share options
1-3 days a week in office
201-500 employees
Company mission
To fund one million small businesses.
Role
Who you are
- We’re looking for someone who’s passionate about the day-to-day management of our Paid Search and Paid Social campaigns—from hands-on execution and monitoring to ongoing optimization
- You bring a creative and solution-oriented mindset and aren’t afraid to think outside the box and experiment with new approaches
- You’re also hands-on and proactive when it comes to turning ideas into action—whether it’s shaping a new creative concept or launching an unconventional campaign
- You have 1-2 years of experience managing performance marketing campaigns, specifically in Paid Search and Paid Social channels
- You excel at using Google Ads, Meta Ads Manager, and Google Analytics to manage, analyze, and optimize campaigns
- You use data to drive decisions and have a keen eye for detail that ensures flawless execution
- You possess a growth mindset and are always seeking new skills and knowledge to improve your craft
- You take initiative and ownership of your work, consistently delivering high-quality results
Desirable
- Expertise with Google Ads Editor
- Relevant experience in the field of fintech and lending
What the job involves
- As a close sparring partner to the Senior Performance Marketing Manager, you’ll help bring our strategic goals to life and elevate our channels through a data-driven approach
- Set up new campaigns and ad groups in Google Ads and Meta Ads based on our strategic decisions
- Monitor campaign performance and budgets daily to quickly detect anomalies or over/underspending
- Execute bulk edits and uploads using Google Ads Editor
- Conduct ongoing keyword research and hygiene, including analyzing search term reports and adding negative keywords
- Prepare and format weekly performance reports to support strategic decision-making
- Assist with in-depth analyses by providing and preparing relevant data
- Ensure Looker dashboards are functional and up to date
- Research competitor ads and market trends for inspiration
- Support the creation of creative briefs for new ad assets
- Upload and organize new creatives across advertising platforms
- Execute and monitor A/B tests (e.g., ad assets, audiences, landing pages) according to plan
- Our marketing team is a blend of creative and data-driven experts. You'll work alongside three content & organic specialists and our performance marketing lead with a shared mission: to build a world-class, in-house marketing function
- We are taking the reins from our external agency, and this role is key to that evolution
- Your focus will be on owning Paid Search, scaling our growing Paid Social activities, and experimenting across a diverse channel mix that includes direct mail, partnerships, and more
Salary benchmarks
Our take
UK SMEs are the backbone of a complex economy that is constantly changing, so the need for fast and responsive access to finance is becoming more and more important to ensure their success and growth. iwoca allows SMEs access to business loans in less than a minute, with its API and business marketplace partnerships.
With offerings like iwoca's, gone are the days where waiting up to eight weeks for a loan decision was viable. Its simplified business loans of £1,000 - £500,000 come with no fees attached, and applying online takes no more than five minutes. The ready availability of iwoca loans gives business owners a level of certainty, so that they can make instant decisions to help their business grow.
iwoca has made a number of partnerships with other players in the business finance space, including an impressive industry-first invoice checkout integration with QuickBooks. Funding raised by the company, which is now operating at net profitability, will enable it to meet a recent surge in demand for corporate loans and offer more to larger SMB businesses. And the company has made several billion in funding available to over 100,000 businesses since launching, positioning itself as a leading European fintech.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Employee endorsements
Opportunities to learn
"Great opportunities available to learn from both individuals through shadowing, and teams through presentations and even secondment opportunities -..."
Funding (last 2 of 7 rounds)
Aug 2019
$13.5m
GRANT
Feb 2019
$27m
SERIES D
Total funding: $98.2m
Company benefits
- Work where you work best: Twice a year we rent houses in places like Sicily and the French Alps where each team can work together for a week poolside. We champion flexible working in all our teams
- Invest in iwoca: We want people to be invested in iwoca's success so after six months you'll be awarded share options
- Keep yourself healthy: We offer comprehensive health insurance and cash plans. You'll also get gym discounts and we host yoga classes in the office every week
- Start (and end) your day right: Each floor of iwoca HQ has a fully stocked fridge for breakfast and every Friday we unwind with beers and wine
- Life-work balance: We know your life outside of work comes first. We offer enhanced maternity and paternity leave for new parents plus a nursery benefit. We also have unlimited unpaid leave
- Learning and development: Whether you want to learn to code, experiment with motion design, or beat cognitive biases, you'll have time and budget to invest in your professional development
Company values
- Motivated: Going to work shouldn't feel like a slog, so we want everyone in the team to personally care about what they're working on. We stay motivated by celebrating our wins, learning from our mistakes, and always looking for new gaps to step into
- Smart: At iwoca being smart isn't about what you know, it's about how you think. Smart thinking means looking at each problem by asking ‘why’ first, then figuring out ‘how’
- Humble: We know all ideas are flawed, all code has bugs, and everyone makes mistakes - it’s how we learn. For us, being humble means you question yourself first, rather than your team
- Growth Mindset: We think there's always a better way to solve a problem. So we never let ourselves get comfortable with being good enough
Company HQ
Fitzrovia, London, UK
Articles
Leadership
Christoph Rieche
(Co-Founder & CEO)Previously spent 7 years at Goldman Sachs as a Vice President before co-founding iwoca in 2011.
Joost Versteeg
(CMO)Joost initially joined iwoca in 2017 as an Intern. Since then, they have held a number of roles, from Growth Analyst to Head of Commercial Strategy and became CMO in 2024.
People progressing
Serita joined as a Customer Onboarder, before moving into the Broker Team. Most recently they have been promoted to Partnership Manager.
Leo joined in 2018 as a Client Onboarder. Since then, they have worked in a number of roles and now serve as the Product Manager.
Jenny originally joined the Client Onboarding team and now leads the Customer Success department for the German business.
Diversity, Equity & Inclusion at iwoca
- We work hard to make iwoca a place where everyone feels welcome, where you can confidently be yourself. We understand that diversity isn't an optional add-on, it's the core ingredient of what makes us great.
Share this job
View 42 more jobs at iwoca