Growth Marketing Specialist, EnergyHub
$75-95k
More information about location
Office located in Brooklyn, NY
Energy management platform
Open for applications
Energy management platform
101-200 employees
Open for applications
$75-95k
More information about location
Office located in Brooklyn, NY
101-200 employees
Company mission
To empower utilities and their customers to create a clean, distributed energy future
Role
Who you are
- 3-4 years of non-internship marketing experience, ideally in a startup or agency environment where you gained hands-on experience across multiple channels rather than being specialized in just one area
- High comfort level with ambiguity. You are willing to test out new concepts, learn fast, and pivot your approach when data tells you a campaign is not working
- Foundational knowledge of marketing analytics with a growing ability to review datasets and translate insights into actionable strategies
- Hands-on experience with marketing tracking, platforms, and tools like Google Analytics, Google Tag Manager, Meta, and CMS platforms
- Familiarity with data analysis and visualization tools such as Sigma, Tableau, or adjacent technologies is a plus
- Strong project management and communication skills to support multiple campaigns and collaborate effectively across teams
- Curiosity to develop category knowledge and a willingness to learn creative and customer experience best practices
- Please note that sponsorship of new applicants for employment authorization, or any other immigration-related support, is not available for this position at this time
What the job involves
- As a Growth Marketing Specialist, you will scale our Virtual Power Plants (VPPs) by contributing to enrollment growth
- In this role, you will support the marketing strategy and enrollment goals for key device categories. By combining your skills in multi-channel marketing and project management, you will execute initiatives that champion our VPP programs. You will also collaborate with internal stakeholders and external partners to support existing relationships and identify opportunities for optimization
- To thrive in this role, you should be a versatile marketer who embraces new challenges as opportunities to learn and grow. A natural curiosity and an appetite for testing, analyzing, and adapting will be the keys to your success
- Deeply understand the customer journey, identify friction points, and stay informed about industry realities
- Execute multi-channel marketing campaigns, including paid social, to deliver measurable growth
- Use marketing analytics to build reporting and surface data-driven insights for ongoing initiatives
- Help manage paid media, regularly analyzing marketing efforts to identify bottlenecks, optimize channels, and confidently make strategic assumptions with existing data
- Coordinate co-marketing efforts with OEMs, complementary brands, and communities
- Explore creative messaging strategies and work with external copywriters and designers to deliver high-quality, on-brand content and design assets
Our take
Power grids are becoming increasingly complicated due to the increased usage of distributed energy resources (DER) in homes such as electric vehicles, home batteries, and thermostats. This complexity arises from the fragmented nature of DER providers and their lack of integration with management systems, making it difficult for renewable energy and other advanced grid services to operate reliably.
EnergyHub provides a DER management system that facilitates the management of DERs at scale, helping to provide the digital infrastructure for flexible electricity demand, voltage and frequency regulation and real-time analytics. It also provides end-to-end support for the acquisition, enrollment, and aggregation of customer-owned DERs.
Whilst the DER industry faces significant challenges in integrating into existing power grids, EnergyHub is providing the infrastructural and data flexibility required to future-proof the reliability of power networks. The company partners with major DER providers - Siemens, Nest and Tesla to name a few - and provides the technical support required for them to meet their long-term strategic goals and work towards a renewable future.
Steph
Company Specialist at Welcome to the Jungle
Insights
29% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jun 2024
$1.5m
GRANT
Aug 2011
$14.5m
SERIES B
Total funding: $31.6m
Company benefits
- 401(k) with employer match
- HSA and FSA options
- Medical opt-out allowance
- 100% paid medical insurance for employees
- Tuition reimbursement and continuing ed stipend
- Work from our Brooklyn or Burlington office, or fully remote
- Dog Fridays at Brooklyn HQ
- Company happy hours
- Wellbeing subsidy
- Bi-annual full-team meetings at our Brooklyn HQ
Company HQ
Fort Greene, NY
Leadership
Seth Frader-Thompson
(President)Director of Business Development for Honeybee Robotics from 2003 to 2007.
Salary benchmarks
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