Content Marketing Manager, Supercritical
12 Month FTC, Maternity Cover
£50-60k
More information about location
Carbon removal marketplace
Open for applications
Carbon removal marketplace
21-100 employees
Open for applications
£50-60k
More information about location
21-100 employees
Company mission
To bring radical transparency to the carbon removal market
Role
Who you are
- For a 12-month fixed-term contract, we are looking for an experienced Content Marketing Manager who knows how to create content in a high-growth, high-change environment for an audience of senior executives at the largest companies in the world
- That could be a busy newsroom, a high-performing team, or a scrappy startup. It’s likely you’ve owned B2B content strategy to some extent before, balancing the foundational content marketing must-dos with experimental tactics
- You deliver on high velocity content requirements across multiple formats with an exacting eye for detail, yet rarely miss a deadline. You fearlessly wield ChatGPT to propel your productivity and keep your editing eye sharp
- Successful track record developing and executing editorial and content strategies and plans for senior-level enterprise audiences
- Ability to craft compelling stories and high-quality copy across various formats, simplifying complex topics for broader understanding
- Experience briefing, managing, and mentoring writers, freelancers, or agencies to maintain consistent brand voice and quality standards
- Organisational prowess in coordinating content production schedules while staying flexible for fast-emerging opportunities
- A passion for climate tech—or the desire to become an expert—with the drive to keep up with trends and collaborate with thought leaders
- Familiarity with analytics tools and performance metrics to assess the impact of content and inform iterative improvements
- Enthusiasm for shaping and refining a recognisable brand voice, plus the creativity to pitch new ideas that elevate brand presence
What the job involves
- Note: This is a fixed-term contract role for a period of 12 months, commencing in May 2025 and ending in May 2026
- Reporting to the Director of Marketing, you’ll work to maintain and build on our established content and marketing strategy. We have big ambitions to create and scale the carbon removal market. Content is critical to that
- Joining our small yet experienced team means you’ll directly impact what Marketing at Supercritical looks like and how the world gets to net zero by 2050
- Refine and expand an existing content marketing (including social) and editorial strategy to engage senior audiences at enterprise companies, executing on and improving what we’ve built over the last year
- Lead the ideation, briefing, editing, and distribution of content, managing a well-organised content production pipeline, content calendar, and distribution process. Cultivate relationships with freelancers, agencies, and internal subject matter experts to ensure adequate resources for our content calendar
- Work with writers to produce insightful, authoritative, deeply researched pieces that simplify complex climate tech topics and add something new to the conversation—spanning reports, in-depth articles, analyses, and thought leadership essays
- Develop a variety of marketing, sales, and product-focused copy across blog posts, emails, case studies, landing pages, ad copy, talk tracks, press releases, ABM content, and marketplace projects. You’ll adapt and repurpose it for diverse audiences and channels
- Refine and edit content produced by freelancers and team members, ensuring consistency, accuracy, and high quality. Mentor team members to enhance their writing skills and subject matter expertise
- Quickly respond to emerging opportunities—such as new carbon removal methods or regulatory changes—to keep content fresh and relevant. Actively seek compelling climate stories to engage the audience
- Use analytics and KPIs (organic traffic, engagement, etc.) to measure success against commercial goals and continually optimise content strategies
- Be our brand and tone of voice guardian. Contribute to developing and establishing the voice of Supercritical into a distinguished, recognised one. Continually think about how we get our point of view out into the world by pitching and implementing new content and marketing strategies to elevate brand presence
- At Supercritical, you’ll turn complex financial concepts, scientific information, and proprietary data into briefs for writers, flex your fingers on content creation and editing, and distribute that content across the channels specific to our target audience and their stage of maturity, focusing on business impact and relevance over big numbers on a chart
- You bring data, learning, and ideas to inform and elevate the future content strategy and roadmap
Salary benchmarks
Our take
Supercritical is a startup offering businesses the option to reach carbon net zero output. It measures a company’s carbon footprint, creates an actionable plan for reducing emissions, and recommends a portfolio of high-quality carbon removal offsets to buy. It does this through unprecedented transparency of price, availability and quality, so its customers know exactly how its carbon output is being reduced, and what effect this reduction will have.
Businesses create a lot of pollution that either needs to be lowered or removed from the atmosphere to keep the earth’s warming below 1.5 degrees Celsius. With a greater carbon footprint than the entire aviation industry, Supercritical has made the tech industry an initial target.
When companies buy conventional offsets, the carbon emitted still remains in the atmosphere as someone else gets paid not to emit the same amount of carbon. Supercritical differentiates itself by focusing exclusively on carbon removal offsets that actively remove toxins from the atmosphere through methods such as tree planting, biochar, enhanced weathering, bio-oil sequestration, and direct air capture. It partners its customers with teams of climate scientists on carbon removal procurement, offering live pricing and granular vetting to simplify carbon reduction for the fluid and volatile tech industry.
Supercritical counts well-known businesses The Economist Group, Virgin Atlantic and Rothschild & Co as customers. It is using its Series A funding from Lightspeed Ventures to grow its carbon removal to a mass scale, and it is well placed to do so with its unique strategy.
Steph
Company Specialist at Welcome to the Jungle
Insights
40% female employees
Company
Funding (2 rounds)
Jun 2023
$13m
SERIES A
Aug 2021
$2.7m
SEED
Total funding: $15.7m
Company benefits
- Generous stock options
- Purchase high quality carbon removal offsets for your personal emissions from our inventory
- Unlimited annual leave
- 1 company-wide day off every month
- Remote-first work with the option to use our London Shoreditch office whenever you want
- £1000 annual wellbeing allowance plus a working-from-home equipment budget up to £500
- Monthly company socials and annual company multi-day offsites
Company values
- Ownership mentality: We relish autonomy and we create it for others. We are deeply curious and thrive on understanding the root cause of complex problems. We take ownership over our own and our team’s development by giving and soliciting direct and actionable feedback.
- Move fast: We identify the most important problems to solve and cut everything else. We test ideas early so we don’t waste time on dead ends. We default to action and deliver awesome results.
- Radiate positive energy: We come to problems with energy and passion. We nurture new ideas and engage positively in testing them. We inspire our colleagues to go further and are resilient to set backs. We recharge by taking time off. We are here for a great day, not a long day.
- Communicate proactively: We communicate simply and directly. We broadcast updates, insights and lessons learnt, especially when things haven’t gone to plan. We give as much context as possible so our teammates can make great decisions.
Company HQ
Westminster, London, UK
Leadership
Michelle You
(CEO)Co-founder of Songkick and was CPO for 9 years. Product Consultant & Advisor for several startups and was a Venture Partner at LocalGlobe. Current Board Member of Subak and Member of Getting to Zero Steering Group.
Aaron Randall
(CTO)Progressed from Software Developer to CTO of Songkick over the course of 7 years. Previously interim CTO and then Technical Advisor at Lingumi.
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