Partner Marketing Manager, LoyaltyLion
£45-55k
2+ days a week in office
Data-driven loyalty and engagement platform
Job no longer available
Data-driven loyalty and engagement platform
21-100 employees
Job no longer available
£45-55k
2+ days a week in office
21-100 employees
Company mission
To help ecommerce brands thrive in the age of Amazon.
Role
Who you are
- Organisation - you can comfortably juggle and prioritise competing projects while context switching as you move between strategic thinking and day to day execution
- Communication - you have an innate ability to build relationships both with external partners and internal teams. When you share your opinion, people listen because you’re confident in your approach
- Data-driven - your decisions are made on hard data and metrics and you can take your stakeholders on a journey as to what you’re basing your decisions and strategies upon
- Proactive - you don’t wait for opportunities to arise or for problems to grow. You are also two steps ahead, whether that’s pre-empting a dip in metrics that could hinder your ability to hit your KPIs, or generating ideas for partner enablement ideas before they are requested
- Creative - you don’t just do things because other Partner Marketers do. You continually interrogate scenarios to see what you can do differently, or more effectively to have more impact
- A team player - you can work across two teams ensuring that both feel they are listened to and considered in your decision making frameworks
What the job involves
- Creating a co-marketing strategy that ensures LoyaltyLion is the first loyalty partner people think of when they’re planning their campaigns
- Building and maintaining the partner relationships that ensure partners know they can rely on LoyaltyLion for great co-marketing
- Continually evaluating the performance of activities and partners to ensure your partner marketing strategy is being regularly optimised
- Researching and formulating innovative and creative co-marketing formats to ensure that LoyaltyLion stands out from the competition and continues to be considered a leader in our ecosystem
- Providing the highest quality enablement content to the Partnerships team and confidently giving informed opinions and guidance on content topics and formats
- Taking a leading role in the distribution and deployment of enablement content, and implementing measurement, experimentation and feedback to understand which pieces of partner enablement content are performing best, and which should be removed
- Setting, monitoring and reporting progress against co-marketing KPIs - you know your North Star, and you know what to do when it’s not within reach
- Being seen as a pillar and figurehead in the Partner Marketing community - you are the voice of LoyaltyLion and you regularly represent us in co-marketing opportunities
- Building and maintaining great relationships with other Partner Marketing Managers so that we are continually collecting insights from across agency and technology partners and Shopify experts
- Monitoring partner and competitor marketing activity to identify new opportunities or partners to pursue
Salary benchmarks
Our take
LoyaltyLion helps fast-growth eCommerce retailers succeed in the age of Amazon, driving growth through long-lasting customer relationships that go beyond price or logistics. The company enables relationships to be built on emotional connections, aligned values and great customer experiences.
Beyond a traditional 'points for purchase' system, LoyaltyLion enable rewards for other actions, such as referring a friend, leaving a review or following on social media (often particularly important for smaller businesses). This model is better suited to eCommerce and provides more meaningful loyalty interactions that count towards conversions.
LoyaltyLion is a Deloitte Fast 50 company that recently raised impressive funding from Kennet, a SaaS-focused growth stage investor. They now work with over 10,000 eCommerce retailers and are focused on growing their team.
Steph
Company Specialist at Welcome to the Jungle
Insights
44% female employees
-7% employee growth in 12 months
Glassdoor (3.6)
Company
Employee endorsements
Autonomy
"We follow the Team Topologies model and all of teams are cross-functional. Each Team has a Product Manager, Product Designer, Engineering Manager..."
Funding (last 2 of 3 rounds)
Mar 2021
$12.5m
SERIES A
Apr 2014
$0.4m
SEED
Total funding: $13m
Company benefits
- Financial & Insurance benefits: 🛟 Life insurance from day 1 🎁 Access to comprehensive discounts through Perks at Work 💝 Charity giving scheme 💰 Optional pension salary sacrifice scheme
- Working life benefits: ⏰ Flexible working – core hours between 10-4 🏠 Hybrid working with 2 days in our Farringdon Office 🎉 4.30pm finish on Friday 🥳 Quarterly team and company-wide socials
- Equipment: 💻 Apple MacBook and all the equipment you need to be set up for success 🏡 £200 work from home allowance 🤖 ChatGPT subscription
- Growth & development: 📚 Generous Learning & Development budget 📊 Bi-annual Performance Reviews with clear progression frameworks in place across every team 🎟️ Earn gift vouchers by getting recognised for your great work every day by your colleagues
- Time off benefits: 🌞 25 days holiday per year + bank holidays ➕ One additional day of holiday for each year of service, up to 5 years 🎄 Christmas annual leave booster 🌍 Work from anywhere policy
- Health & Wellbeing benefits: 🩺 The choice of two of the following: wellbeing budget, private medical insurance through Vitality, or private dental insurance 🚲 Cycle to work scheme 🤝 Employee Assistance Programme
- Family benefits: 👶 Enhanced parental leave 🏫 Workplace nursery scheme ❤️ Family forming leave policy
Company values
- Get uncomfortable and grow - We seek regular candid feedback and offer it to help those around us. We pass on responsibilities to empower others so that we find our next challenge
- Team before ego - We believe in the strength of the team. To move forwards quickly everyone must move in the same direction. When you truly work as a team, there is no room for ego. We are all united in our purpose and every voice matters at every level
- Delivery over deliberation - We all share a bias towards action. We observe, learn and iterate. We do not seek perfection on day one. Instead, we want fast continuous improvement. We believe there is more lost through indecision than wrong decisions
- Personally accountable - When we say we’ll be there, we are. When we say we’ll do a task, we do it. You can trust your colleagues to be there for you, to deliver and push you, no matter what
Company HQ
Farringdon, London, UK
Articles
Leadership
Charlie Casey
(CEO)Former Economic Advisor at the Foreign and Commonwealth Office and Senior Consultant at Deloitte. Dog dad to Blue.
Dave Clark
(Chief Architect)Former Web Engineer at Sun Microsystems. Dog dad to Willow.
Ben Pointing
(COO)Ben joined LoyaltyLion in 2019 as the Head of Customer Success and Partnerships, they held this role until 2020 when they became COO. Prior to LoyaltyLion, they spent over 2 years at tcc global as a Key Account Manager and a Business Development Manager.
Diversity, Equity & Inclusion at LoyaltyLion
- We remove gendered language from our job advertisements
- We provide mental Health support via an EAP and managers have active conversations around mental health and wellbeing
- We think that the little things go a long way, from allowing for more flexibility for parents to including pronouns as a field in our slack to ensure that all feel safe and welcome
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