Senior Marketing Data & Analytics Manager, Hargreaves Lansdown

Salary not provided

Tableau

Google Analytics

Excel

Power BI

Senior and Expert level

London

More information about location

2-5 days a week in office (Harbourside, Bristol)

The UK's number one investment and savings platform for private investors

Be an early applicant

The UK's number one investment and savings platform for private investors

1001+ employees

B2CFinancial Services

Be an early applicant

Salary not provided

Tableau

Google Analytics

Excel

Power BI

Senior and Expert level

London

More information about location

2-5 days a week in office (Harbourside, Bristol)

1001+ employees

B2CFinancial Services

Company mission

To make it easy for people to save and invest for a better future.

Job

Company

Role

Who you are

Expertise in web analytics tools such as Google Analytics, Adobe Analytics, or similar platforms
Strong proficiency in data visualisation tools (e.g., Tableau, Power BI)
Experience with tag management systems (e.g., Google Tag Manager)
Solid understanding of digital marketing channels and website technologies
Analytical mindset with strong problem-solving skills
Excellent communication and presentation skills
Ability to work independently and manage multiple priorities
Knowledge of data privacy regulations and compliance requirements

What the job involves

As Senior Marketing Data and Analytics Manager at Hargreaves Lansdown (HL), you will turn data and research into strategic intelligence, influencing both short‑term campaigns and long‑term marketing strategy
Reporting to our Marketing Director, this role bridges analytics, market research, and storytelling to support revenue growth, brand positioning, and audience engagement
Design and implement measurement frameworks to assess marketing campaign effectiveness, aligning with KPIs, CAC, ROI, funnel performance, and business objectives
Monitor campaigns; synthesize learnings, provide recommendations, and embed them into future strategies
Develop competitor benchmarking programs and perform continuous market intelligence to inform strategic planning
Analyse market trends, audience behaviour, and consumer decision processes through both primary and secondary research
Use marketing-mix modelling, econometrics, ad-hoc analytics, A/B testing, and MMM to quantify the impact of marketing spend
Utilize advanced tools including Power BI, Tableau, Google Analytics, SPSS and Excel, to uncover insights and visualise results
Build executive dashboards and reporting cadences (weekly, monthly, quarterly) to inform leadership
Present findings to senior stakeholders with clarity, translating complex data into strategic narratives
Foster cross-functional collaboration with Marketing, Digital Delivery, Product, Finance, and external partners to align data with business goals
Champion a test-and-learn mindset: promote experimentation across campaigns, creative, and channels
Share benchmarking results, thought leadership, and insights across the organisation to drive continuous improvement

Application process

End Date: October 17, 2025
The interview process for this role will include two stages with a task

Salary benchmarks

Our take

Hargreaves Lansdown is the UK's number one investment platform for private investors, trusted by 2M people to help manage their money. Founded back in 1981 in a spare bedroom, it's grown into a powerhouse, and with more than £170B in assets under its administration, it's become the biggest name in DIY investing in the country.

The company offers a wide range of services that include Stocks and Shares ISAs, pensions (SIPPs), savings accounts, and a market-leading investment app, making it easy for everyday people to invest, save, and better plan for their retirement.

Recently, HL was taken private in a £5.4B deal, with new leadership aiming to modernise and future-proof the business. And despite more competition from digital challengers, it continues to thrive, adding more customers, launching new features, and paying strong dividends. On top of that, it's got over 40 years of experience and a forward-thinking team driving it towards even more success.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Trustpilot (4.5)

Company

Company benefits

Generous Discretionary Annual Bonus
Up to 19% Pension
Private Medical Insurance*
Health Cash Plan
Income Protection
Life Assurance (4x Salary)
Additional Holiday Purchase

Company HQ

Canon's Marsh, Bristol, UK

Articles

Peter Hargreaves to step down from Hargreaves Lansdown board

Leadership

Richard Flint

(CEO)

Previously, Richard spent over 5 years at Sky Betting & Gaming as CEO and an Executive Chair. Prior to that, he spent over 13 years at Sky as a Managing Director. Now, he is an Investor and Chairperson at a number of companies.

Mohamed Ait Si Brahim

(Group CTO)

Mohamad is also a Member of the Harvard Business Review Advisory Council. Previously, he spent over 7 years at Profile Pensions as CTO. Prior to that, he was a VP of Engineering at OpenGamma and Head of Market Risk Technology at LSEG.

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