Digital Marketing Manager, LiveScore Group
+ Company Performance bonus
More information about location
2+ days a week in office
Real-time sports scores and free-to-air live stream service
Job no longer available
Real-time sports scores and free-to-air live stream service
501-1000 employees
Job no longer available
+ Company Performance bonus
More information about location
2+ days a week in office
501-1000 employees
Company mission
To provide every sport to every fan on every device.
Role
Who you are
- Proven commercial experience in an analytical, user acquisition-focused digital marketing role
- Highly competent with all aspects of reporting, utilizing primarily Excel and Tableau
- Understanding of Attribution methodologies and implementation
- Experienced with handling paid media budgets
- Experience of working with and building relationships with agencies and internal resources
- Working knowledge of all digital marketing channels, including Paid Social, Affiliates, Display and PPC
- Excellent attention to detail
- Natural, methodical problem solver
- Highly effective and clear communicator, both verbally and in writing
- Focused and highly organised
- Creative thinker
- Passionate about Sports
What the job involves
- We have a new opportunity available for a Digital Marketing Manager to join a high performing digital team within LiveScore Group
- The Digital team is responsible for all Digital Marketing campaigns across the group, with a primary focus on User Acquisition
- Reporting into the Head of Performance Marketing, we are looking for an enthusiastic, analytical, self-motivated person who loves sport to join the team
- The role will be to support the Head of Performance Marketing with all aspects of digital user acquisition marketing, working with in-house teams such as data, design, SEO as well as external marketing agencies who will be running paid activity
- The role will require someone to lead and direct these activities, developing the reporting framework, implementing processes and delivering substantial growth in our key territories with effective user acquisition campaigns as the primary goal
- Planning, executing and reporting on digital campaigns for Virgin Bet and LiveScore Bet’s non-UK territories, not limited to user acquisition but including brand campaigns
- Leading and managing a team of marketing executives, ensuring they are high performing and engaged
- Managing and supporting Agency resource, ensuring they have all the tools necessary to deliver effective marketing campaigns
- Create a framework to report on all new user acquisition, CAC spends, and combined owned and earned activities, looking at volume, value and efficiency metrics
- Budget management - ensuring that signed off budgets are communicated and adhered to, providing feedback to senior stakeholders when necessary
- Developing and implementing processes for streamlined and accurate management of Digital Campaigns
- Working within an internal matrix structure to deliver objectives. This includes, but is not limited to, Country Management, Data, CRM, SEO, Design and Promotions
- Assist in creating reports for Senior Management on a weekly and monthly basis on performance including but not limited to, CAC spend, Registrations, P2Ps, Player Quality
- Ensuring all advertising meets applicable Compliance guidelines, including content and age verification rules
Salary benchmarks
Our take
Livescore Group is a union of sports streaming, digital media, and online betting companies that includes Livescore (founded in 1997), Livescore Bet, and Virgin Bet. With streaming services predicted to spend $6 billion on sports rights in 2023 alone, the Livescore Group is located in the heart of a lucrative industry, and that’s before the gambling side of their group is even considered.
Livescore Group makes considerable revenue from selling its advertising space, and with streaming becoming an increasingly popular way to engage with sports, it’s unsurprising that in 2022 the company received large sums of venture capital.
Livescore Group is using its 2022 funds to accelerate growth in Central and Eastern Europe, further bolstering its 35 million worldwide active monthly users.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Company benefits
- Company Performance bonus
- Contributory Pension Plan
- Hybrid working for all staff with flexible working opportunities
- Life Assurance (x3 salary)
- Private Healthcare scheme + Employee Enhanced Assistance
- Virgin Family - Access to exclusive Virgin offers and experiences
- Enhanced Family Leave - Maternity, Shared Parental & Adoption Leave: up to 6 months at full pay and 6 months at half pay. Paternity leave: up to 4 weeks at full pay
Company values
- Respect Sport - We aim to enhance, and increase the enjoyment of sport, through innovative products, and immersive experiences. We understand the way people feel about sport and what it means to them… we are the fans. LiveScore fuels fans passion for sport
- Ambition - Relentlessly ambitious in everything we do. We believe in our mission and our ability to achieve our goals. Our strategy may change or evolve, but our belief will remain, in ourselves and our mission. Take educated risks and don’t be afraid to fail
- Team - We are a collaborative unit, we succeed and fail together. We trust in each other, and hold ourselves and each other accountable. Encourage open, honest communication. We celebrate our successes and learn quickly from our failures
- Be Responsible - We will use our platform for positive social change. Long term commitment to diversity and equality in all its forms. Give back to sport and the communities we interact with. Be responsible in everything we do. Build a company our employees are proud to work for
- Embrace Change - Never shy away from difficult decisions. Speed is our friend. Failure is part of success. We are resilient and adaptable as individuals, and as a company
Company HQ
Soho, London, UK
Articles
Leadership
Sam Sadi
(CEO, not founder)Previously CEO of Gamesys, Director of Bwin Labels at Bwin.party Digital Entertainment, Founding Partner Trendee Europe and Owner of Sport One Online Gambling Consultancy.
Diversity, Equity & Inclusion at LiveScore Group
- We use our platform for positive social change and work to build a company our employees are proud to work for. We have a long-term commitment to diversity and inclusion. Our I.D.E.A (Inclusion, Diversity, Equality, Awareness) Forum is critical to our business and is embedded in our organisational structure to support a sense of belonging for everyone and to create a culture that allows all employees to thrive.
Share this job
View 4 more jobs at LiveScore Group