Senior Manager of Growth Marketing, Airwallex
North America
1-2 days a week in office
Cross-border payments for businesses
Job no longer available
Cross-border payments for businesses
1001+ employees
Job no longer available
1-2 days a week in office
1001+ employees
Company mission
To build global financial infrastructure and applications to empower businesses to operate anywhere, anytime.
Role
Who you are
- A Bachelor's Degree or equivalent experience
- 7-10+ years experience in Marketing (ideally B2B in software) and familiarity with both online and offline channels
- An entrepreneurial mindset and a willingness to get your hands dirty
- Excellent interpersonal and communication skills
- Exceptional organizational skills, attention to detail, and a customer obsessed approach
- An innate desire to past fintech and startup experience is a plus
- Structured and analytical: You get in the data to find out what is going on and yet know how to uplevel - you don’t lose sight of the forest for the trees
- A problem solver: you expect challenges to arise and you are ready to roll up your sleeves to solve them
- Hungry to win: your passion drives you to find creative solutions to win
- An expert communicator: you know how to digest, synthesize and communicate complex information in an easy to understand way - whether internally or to potential customers
- Customer obsessed: you really care about what the customer thinks and are always finding ways to reach customers and adjust our value props accordingly
- Willing to get in the weeds: You have a mastery of strategy, but are also eager to go deep on campaign performance and execution
What the job involves
- Own Marketing strategy and planning - develop a comprehensive 0 to 1 to 10 B2B Marketing strategy across all channels to acquire and retain customers
- Drive performance marketing - work with the Global Marketing team to plan and execute online performance campaigns including paid social, display, and SEM
- Manage offline marketing campaigns - analyze opportunities and own the launch of offline campaigns, including first- and third-party events
- Oversee local product launches - work with our strategy, go-to-market, and Product Marketing teams to launch new products in the Americas
- Drive content marketing - partner with the Content Marketing team to layout and execute a comprehensive content strategy, including industry-specific whitepapers
- Optimize CRM strategy - work with the account management team and Global Marketing team to scale and optimize email marketing campaigns
- Performance management - review, discuss, and analyze the current performance of marketing campaigns and iterate based on early findings
- Deliver insights - surface customer insights that enrich our understanding of our buyer personas, and craft a value proposition that resonates with key segments
Our take
Business is increasingly globalised, so there are many more companies selling to a broader base of international customers. These businesses need to be able to transfer foreign revenues back to their home currency, but this can be an expensive and time-consuming process. Airwallex exists to make this process painless and is aiming to disrupt the foreign exchange market for businesses the same way Transferwise did for consumers.
While it counts traditional banks as competitors, Airwallex stands out by its pricing, saving clients as much as 90% on foreign exchange rates vs. traditional banks. It also provides a range of financial solutions including corporate cards and expense management software, as well as a range of integrations into most commonly used accounting packages. This has seen its product adopted by over 20,000 corporate customers.
Founded in 2015 in Melbourne, Australia, Airwallex has grown to be one of the leaders in fintech with a valuation exceeding $5 billion and a global reach. Recently focusing on the APAC region, the company has expanded into Singapore and Malaysia, in addition to its increasing its presence in Hong Kong and mainland China. Having experienced 100% year on year customer growth over 2022 off the back of impressive Series E funding, this focus seems to be paying off.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 13 rounds)
Dec 2025
$330m
SERIES G
May 2025
$150m
SERIES F
Total funding: $1.4bn
Company benefits
- 3 months “work from anywhere” per year
- On-site meals and snacks
- RSUs
Company HQ
Fitzrovia, London, UK
Leadership
Jack Zhang
(CEO)They have 8 years of experience as a developer, including roles at Aviva, Morgan Stanley and National Australia Bank. They are a Founder of Capital 49.
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