Head of Brand & Creative, Verbit
$135-145k
AI-based transcription & captioning services
Job no longer available
AI-based transcription & captioning services
1001+ employees
Job no longer available
$135-145k
1001+ employees
Company mission
Verbit's mission is to make the world a more accessible and inclusive place.
Role
Who you are
- 4+ years in senior level creative roles within tech, entertainment or brand companies
- Experience in brand development and management
- Experience in managing a brand marketing team
- Former designer, creative director and/or copywriter
- Strong experience in understanding aesthetics - visual communications, motion graphics, web design, and proven experience in leading world-class projects in these realms
- Portfolio of work that showcases diversity and range of creative thinking and execution -
- Led and managed high performing global teams with a hands-on approach
- A start-up spirit, and drive to innovate and passion for our platform
- Able to allocate resources in the most efficient way and get things done under time pressure with high attention to details
What the job involves
- Own the brand goals, creative strategy and execution across all markets, products, and channels globally
- Craft the assigned Brand’s differentiation strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long-term
- Identify both short- and long-term growth opportunities through data, research, and relentless experimentation and prioritization
- Develop, plan, execute and manage all strategic marketing campaigns and promotional activities, and communications across all channels such as email, events, social media, video, print and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands
- Act as the "internal studio", responsible for the designers, creators, copywriters etc, on the team
- Own all communications including copywriting and content for all types of media, as well as PR and internal comms
- Manage event-marketing in collaboration with the each of the relevant vertical marketing leaders
- Own Verbit brands’ social media
- Partner closely with all marketing functions, as well as cross-functional counterparts to ensure seamless, consistent and high-quality brand & creative executions
- Collaborate with Demand-Gen to manage and streamline global and regional agency relationships, to drive thought leadership in creative ideation, innovation and development, while ensuring high quality output & efficient creative development and production
- Allocate and manage marketing budgets for the brands
Our take
Verbit is looking to revolutionize the captioning and transcription industry with AI technology. Audio files are uploaded for AI-guided processing, then edited and reviewed by freelancers for results that deliver over 99.9% accuracy. Many rival products level out at 95%.
Demand for voice-recognition capabilities is growing as new applications are found across growing industries like healthcare and banking. Additionally, with more industries than ever digitizing, a product that can reliably deliver near-perfect results at speed and scale has a huge market appeal.
In 2021, Verbit raised two substantial funding rounds which have been invested in product development and its vertical and geographical expansion through acquisitions. Verbit purchased three companies within a year including Take Note, a UK-based company, which has increased its presence in Europe.
Going forward, continued aggressive product refinement and strategic acquisitions will prove vital in an area teeming with big-name rivals such as Amazon, Microsoft, and Google. Currently, Verbit’s accuracy and efficiency set it apart, and it will need to maintain this edge.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-5% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Nov 2021
$150m
SERIES E
Jun 2021
$157m
SERIES D
Total funding: $432.1m
Company benefits
- Work from home opportunities
- Medical Dental & Vision Insurance
- Life and AD&D Insurance
- Short Term and Long Term Disability
- Paid Time Off
- 401k
Company HQ
Garment District, New York, NY
Leadership
Tom Livne
(CEO & Board Member)MBAs from Israel Institute of Technology and Yale School of Management. Founded AppInsight in 2015 and has also been a Board Member & Investor at Convexum.
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