Content & Editorial Strategist, Enigma
Fractional
Small business data platform
Open for applications
Small business data platform
101-200 employees
Open for applications
101-200 employees
Company mission
To engineer the most reliable and accessible source of data about small businesses.
Role
Who you are
- Is an exceptional writer and editor, with experience creating polished long-form content, reports, research, or thought leadership
- Has experience creating data-driven content for a technology, fintech, or B2B company, including original research or proprietary data reports, and understands how to extend great content across channels
- Is fluent and comfortable with data, with the ability to find compelling stories in quantitative information and translate complex findings into clear, engaging content
- Has strong editorial instincts and a knack for generating ideas, identifying interesting trends, angles, and stories rather than simply executing against a brief
- Can own the content engine end-to-end, from building and managing an editorial calendar to taking multiple pieces from concept through publication and distribution
What the job involves
- Enigma has a unique perspective on the businesses that power the U.S. economy and a lot of interesting data to tell those stories. We’re looking for a strong writer and creative thinker to help us turn our data, insights, and expertise into compelling content that builds Enigma’s voice and brings our work to life
- You will help develop the ideas behind our content, not just execute against a brief. You’ll identify interesting stories within our data, develop thoughtful long-form pieces and reports, and help build a consistent content engine across Enigma
- This is a contract role working closely with our GTM and Marketing teams and partnering with other teams across the company to uncover ideas, insights, and data worth sharing
- Develop compelling, data-driven content. Turn Enigma’s proprietary data, research, and internal expertise into engaging reports, articles, thought leadership, and other long-form content
- Generate ideas and uncover stories. Proactively identify interesting trends, insights, and angles within our data that can become differentiated content for Enigma
- Own the content calendar. Build and manage a thoughtful editorial calendar that balances timely opportunities, larger research pieces, company priorities, and ongoing content
- Write and edit across formats. Create clear, credible, and distinctly Enigma content across long-form reports, web, email, social, and other channels
- Build a repeatable content engine. Establish an efficient process from idea → research → draft → review → publication, while identifying opportunities to repurpose and extend strong content across channels
- Engagement type: Contractor, hourly, estimating 15-20 hours per week
Our take
Financial data analysis is imperative for small businesses to flourish, but it is equally valuable to other parties. Larger companies often need to access data to measure the financial risk of small businesses for underwriting, target outbound marketing or gain market visibility - but accurate information is generally only available for large businesses and enterprises.
Enigma provides a small business data platform, aggregating card revenues, revenue growth, transaction volume, and other card-related data to give companies insight into the finances of small businesses. The company combines offline official public records with digitally collected sources to validate the accuracy of its data, which the company claims can help them avoid the risk of misinformed forecasting.
Whilst many existing platforms specialise in data sharing between large businesses, small businesses play a huge part in many larger businesses’ operations, and Enigma has been smart to recognise that this means a dedicated data solution is required. It aims to help companies mitigate risk when working with smaller businesses, improve insight-driven marketing, and increase market visibility for these firms.
Freddie
Company Specialist at Welcome to the Jungle
Insights
12% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Sep 2018
$95m
SERIES C
Sep 2016
$0.8m
CONVERTIBLE
Total funding: $163.2m
Company benefits
- Adoption Assistance
- Family Medical Leave
- Flexible Work Schedule
- Generous Parental Leave - Enigma offers 12 weeks paid leave for all new parents and 20 weeks of paid leave for birthing parents
- Daily sync
- Volunteer in local community
- Friends outside of work
- Group brainstorming sessions
- Pair programming
- Remote Work Program - Enigma has a hybrid-remote working culture. Our employees work from anywhere but are always welcome at our office in NYC
- Team based strategic planning
- Team owned deliverables
- Eat lunch together
Company HQ
NoMad, New York, NY
Leadership
Hicham Oudghiri
(CEO & Co-founder)Co-founder and CEO of PrimeFT since 2022.
Marc DaCosta
(Chairman & Co-founder)Graduated with a Ph.D in Cultural Anthropology from UC Irvine in 2016.
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