Field Marketing Manager, Dropbox

• This role requires a strategic mindset to develop and execute programs that drive meaningful engagement with target accounts and deliver measurable business impact
• This is a high-impact and visible role for a creative and data-driven marketing professional with expertise in field marketing and event management
• 4-6 years of B2B marketing experience within SaaS technology companies, with at least 2+ years focused on field marketing and event management
• Proven track record of successfully building and scaling field marketing programs that drive measurable business results
• Strong understanding of B2B lead flow processes and experience working closely with marketing ops, sales ops, and direct sales teams
• Demonstrated ability to manage complex, multi-stakeholder projects and events with attention to detail and consistent execution
• Experience in budget management and vendor negotiations for large-scale events and marketing programs
• Data-driven approach with experience in analyzing program performance and providing actionable insights for optimization
• Excellent communication, presentation, and interpersonal skills with the ability to build relationships across all levels of the organization

Desirable

• Our Marketing team sets product positioning and strategy, manages product launches, and gathers customer insights
• We’re responsible for maximizing our products' potential, in order to delight our users and help Dropbox grow
• We partner with teams across the company, including Product, Sales, and Engineering
• As the Field Marketing Manager, you’ll lead the strategy and execution of field marketing activities across North America
• Reporting to the Director of Field & Customer Marketing, you’ll be responsible for creating and implementing comprehensive field marketing programs encompassing third-party events, Dropbox-driven events, and regional activities that progress pipeline deals
• Develop and execute a comprehensive field marketing strategy for North America that aligns with company objectives and supports revenue growth through various event types: third-party, Dropbox-driven, and regional events
• Create and manage a field marketing event calendar that strategically positions Dropbox at industry events, trade shows, and customer-focused activities throughout the year
• Build and maintain strong relationships with sales teams to ensure field marketing activities directly support pipeline generation and deal progression within target accounts
• Design and implement pre-event and post-event engagement strategies to maximize attendance, participation, and lead conversion from field marketing activities
• Manage vendor relationships, venue selection, contract negotiations, and budget allocation across all field marketing initiatives in North America
• Partner with cross-functional teams including campaign strategy, sales, product marketing, and content marketing, to ensure consistent messaging and maximize the impact of field marketing programs
• Track and analyze program performance using key metrics, providing regular reporting on ROI and making data-driven recommendations for program optimization
• Collaborate with the content strategy team to develop compelling event materials, presentations, and promotional assets that align with Dropbox brand guidelines