Marketing Automation Manager, Risk Ledger
£55-65k
+ EMI equity package
More information about location
1+ day a week in office (Old Street, London)
Supply chain cybersecurity provider
Be an early applicant
Supply chain cybersecurity provider
21-100 employees
Be an early applicant
£55-65k
+ EMI equity package
More information about location
1+ day a week in office (Old Street, London)
21-100 employees
Company mission
Risk Ledger's mission is to secure the global supply chain.
Role
Who you are
- 1-3 years of commercial experience in Demand Generation/Marketing Automation, ideally within B2B SaaS; experience in cybersecurity is an advantage
- Proficiency when it comes to HubSpot. As around 80% of your time will be working in HubSpot CRM, we’re looking for hands-on experience for lead segmentation, campaign building, and reporting
- Competency in Email Marketing. Utilising your built-up knowledge of email automation, nurture workflows, and A/B testing
- Good level of understanding with regards to Campaign Analytics. You will monitor and report on key MoFu metrics (e.g., MQL to SQL conversion rates)
- A Detail-Orientated Mindset, to ensure that no lead or opportunity slips through the cracks
- A Collaborative Approach, with the natural ability to work seamlessly across teams in order to deliver results
- The Analytical Thinking ability that will enable you to leverage data for the refinement of campaigns and strategies
- Proactivity! You take ownership of tasks and suggests improvements to processes
Desirable
- Expertise with Audience Segmentation, in particular tailoring campaigns to various audience segments
- Experience with other marketing platforms like Marketo or Salesforce
- Familiarity with paid ad campaigns or social media marketing
- Basic understanding of SQL or data visualisation tools
- Experience working in agile marketing teams
What the job involves
- As our only Marketing Automation specialist at Risk Ledger, you will play a critical role in moving leads through the pipeline, ensuring they convert into opportunities
- This will stem from your strong understanding of nurturing strategies and the ability to create and execute effective workflows and campaigns
- Reporting to the Head of Marketing and working within a team of 5, you will be the driving force behind the conversion of our inbound pipeline, helping us grow and scale our business
- Own middle-of-the-funnel tactics like retargeting, email sequences, and MOFU campaign optimisation to boost SQL and SAO conversion rates
- Optimise lead nurture flows for Financial Services, Telco, and Housing accounts
- Build nurture workflows and campaigns that reinforce “TPRM is Broken” and other key messages
- Enhance ‘Middle of the Funnel’ tactics to drive optimisation across demand generation
- Take a hands-on approach to execution, driving impactful results in a fast-paced environment while maintaining a high level of quality
Salary benchmarks
Our take
Risk Ledger was founded with the goal to shift the way organisations deal with cybersecurity and information management in the supply chain. Through its platform, Risk Ledger is marking a turning point in the process of discovering, measuring and then mitigating security risks for companies, their clients and their suppliers. Risk Ledger is trying to lower the number of data breaches experienced by companies and consumers as a consequence of supply chain attacks on a global level.
According to research, over 60% of organisations have suffered a data breach originating in the supply chain with fines inevitably following. Mainstream risk assurance methods are no longer be able to effectively detect and mitigate the growing risk associated with more complex and more global supply chains. SMEs are also generally less resilient to security attacks than multinational corporations due to smaller budgets and teams; over 50,000 SMEs in the UK could collapse after a successful cyber attack.
Risk Ledger has helped customers collect supplier data up to 70% faster than before and reduced per-supplier costs by up to 90%. Its challenge now is to provide integrations with different tools and, by doing so, turn Risk Ledger into a Security Information and Event Management (SIEM) solution.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
33% female employees
11% employee growth in 12 months
Company
Employee endorsements
Innovative product
"In terms of engineering, both the backend and frontend are state of the art. At the time of writing we are using VueJS (and practically all the cool..."
Funding (last 2 of 5 rounds)
Nov 2023
$7.7m
SERIES A
Oct 2021
$2.6m
SEED
Total funding: $12.6m
Company benefits
- Generous EMI equity package
- Enhanced family (parental) leave - gender-neutral policy, 12 weeks paid leave
- Comprehensive Private Healthcare covering both physical and mental well-being
- 25 days holiday (plus bank holidays!)
- Additional 30 days of unpaid leave per year to use as you wish
- £500 WFH budget
- Flexible hybrid working
Company values
- Communicate
- Always be learning
- Be honest
- Simple is best
- Aim high
- Find solutions, be pragmatic
Company HQ
Shoreditch, London
Articles
Leadership
Haydn Brooks
(CEO)Previously a Consultant in Cyber Security/Risk at KPMG & Deloitte. Also worked as Information Security Manager at Secgate.
Daniel Saul
(CTO)Started Risk Ledger after graduating from UCL, where he studied Electronic Engineering with Computer Science.
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