Growth Marketing Analyst, Onetrace

• Proven experience as a Growth Marketing Analyst or a similar role in a fast-paced startup
• Experience launching and managing campaigns across multiple markets and segments simultaneously
• You have the ability to adapt quickly to shifting priorities and on-going changes within the industry
• Skilled in managing and optimising paid digital campaigns across platforms (Google Ads, LinkedIn, Meta), with strong understanding of bidding strategies, segmentation, and campaign structure
• Hands-on experience with A/B testing to improve ad creative, landing page performance, and conversion rates
• You have an analytical mindset and a love for diving into data
• Proficient in interpreting customer journey performance to uncover insights and guide strategic decisions, leveraging SQL and data visualisation tools
• Can confidently use tools like Google Analytics to track campaign performance and measure ROI, CAC, and other key growth metrics
• Experienced in managing large budgets efficiently to drive customer acquisition while maximising ROI
• Organised and results-driven, capable of overseeing multiple campaigns simultaneously while maintaining high performance and attention to detail

Desirable

• Reporting to: Head of Commercial & Strategy
• We’re looking for a Growth Marketing Analyst to join our team at Onetrace
• This role will play a pivotal role in driving customer acquisition and business growth through strategic and data-driven digital marketing initiatives
• Working closely with the Head of Commercial & Strategy and cross-functional teams, this role will be responsible for planning, executing, and optimising paid digital campaigns across multiple channels and markets to maximise ROI and efficiency
• The ideal candidate will have a strong analytical mindset, a creative approach to growth experimentation, and the ability to translate insights into actionable strategies
• They will also collaborate with key stakeholders to ensure seamless tracking, reporting, and continuous refinement of digital marketing efforts in line with business objectives
• Work closely with the Head of Commercial & Strategy and cross-functionally with other teams to align digital marketing strategies and ensure overall business growth
• Plan, launch, and optimise multi-channel paid campaigns (Google Ads, Meta, LinkedIn) to drive acquisition while managing budgets for maximum ROI and CAC efficiency
• Design and run growth experiments, including A/B tests on creatives, copy, audiences, and landing pages, to identify scalable strategies and double down on what works
• Translate insights into actionable strategies to improve performance, and provide real-time insights on ad effectiveness, messaging impact, and ROI to the sales, product, and leadership teams
• Build and maintain dashboards to visualise key metrics and track the effectiveness of digital marketing efforts
• Continuously assess and refine growth marketing strategies based on performance data, audience behavior, and emerging trends to drive sustained growth

• 1. Apply with your profile
• 2. 1st Stage Interview - Recruiter Screening (45 mins)
• 3. 2nd Stage Interview - Competency (1 hour)
• 4. Final Stage Interview - In Person (1.5 hours)