CRM & Email Marketing Manager, simpleclub

• 2+ years of experience creating and managing CRM and email marketing campaigns, preferably for both B2C and B2B businesses
• Proficiency with CRM tools, particularly Braze
• Fluent German (C2 level proficiency) and professional English (B2+ level)
• Experience in creative copywriting and newsletter management
• Strong communication and collaboration skills, as you’ll work across multiple teams
• A mix of analytical and creative strengths—you’re comfortable working with data and crafting compelling messages
• A proactive, results-driven mindset with a focus on growth and innovation

Desirable

• Embrace the power to transform our push notifications and email marketing footprint
• As a CRM & Email Marketing Manager, you will play a central role in shaping our communication strategy for both potential and existing users across B2C and B2B segments
• Working within the Growth Marketing team and collaborating closely with the Creative team, you will develop innovative CRM campaigns and effective email sequences
• This is a unique opportunity to influence the operational and creative direction of our CRM and Email Marketing channels while helping us revolutionize the future of education through e-learning
• Take ownership of CRM and email marketing operations, ensuring effective execution and continuous optimization
• Launch and manage CRM campaigns to support the growth of our B2C and B2B products
• Monitor, analyze, and report on campaign performance, providing actionable insights
• Brainstorm and develop new campaign ideas in collaboration with the team
• Coordinate creative asset requests with the design team
• Design and execute the B2B email marketing strategy to engage and convert key audiences
• Develop campaigns tailored to support users throughout their journey - from top to bottom of the sales funnel
• Launch email marketing activities that strengthen customer relationships, build loyalty, and drive referrals
• Reporting To: Leo Loison

• Initial Review
• Once we’ve received your application, a member of our team will review it. If you’re a potential match, we’ll schedule a call to learn more about your skills and experience
• If we don’t think you’ll be a fit this time around, we’ll let you know as soon as possible by email
• Call with a Recruiter
• We’ll schedule a half hour call for you to meet your recruiter, and for them to get to know you a bit better. The purpose of this call is to make sure we agree we’re a match for each other, and to give you the opportunity to ask any questions about the role, company, process and so on
• If we don’t think you’ll be a fit this time around, we’ll let you know as soon as possible after the call, and ask that you’d do the same if you don’t think the role’s going to be right for you
• Hiring Manager Interview
• Take Home Assignment
• Presentation (Case Study)
• If we hire you, we want you to be successful. So if the interview went well and we’re all aligned, we’ll ask you to prepare a small presentation on something related to the role you’ll be doing at simpleclub
• We’ll talk more about that at the end of the interview, and we promise not to take up hours and hours of your time. But if you’ve got to this stage, we’re all pretty invested in moving you forward and we want to make sure (a) you enjoy working with us, and (b) we enjoy working with you
• This stage will typically involve a bit of prep from your side, and then another one hour session with your potential future manager, and maybe another member of the team
• Founders Call
• By this point, we're very confident you would be a great hire for simpleclub - and we know how important it is you get to know us too
• This is why our Founders, Alex & Nico, would love to have a call with you to hear more about what you've enjoyed in your hiring journey and how you see yourself making in an impact in our mission to education the world
• This is the very last step of our recruiting journey and usually takes between 15 to 30 minutes
• Hired