Head of Product Marketing, Loop
Logistics payments platform
Open for applications
Logistics payments platform
21-100 employees
Open for applications
21-100 employees
Company mission
To simplify logistics payments.
Role
Who you are
- If you excel at making the complex simple, thrive in a fast-paced environment, and want to leave your mark on a category-defining company, we’d love to meet you
- 8+ years of B2B product marketing experience, preferably in enterprise SaaS
- Proven success building and scaling product marketing functions in high-growth environments
- Expertise in developing strategic narratives and executing high-quality deliverables end-to-end
- Hands-on experience managing analyst relations and integrating insights into GTM and product planning
- Strong background partnering with product, revenue, and executive teams to drive GTM alignment
- Familiarity with marketing and CRM systems (HubSpot preferred)
- Experience simplifying technical products (AI, data, logistics, or fintech focus a plus)
- Exceptional communicator—written, visual, and verbal
- Strategic thinker with operational rigor and bias for action
- High degree of ownership, initiative, and accountability
- Naturally collaborative, resourceful, and solutions-oriented
What the job involves
- Loop is seeking a strategic, hands-on Head of Product Marketing to build and scale the function from the ground up
- You’ll define Loop’s product marketing vision—owning positioning, messaging, buyer insights, and product launches—and drive execution across the full customer lifecycle
- Reporting directly to the Head of Marketing, you will work closely with product, sales, growth, and customer success teams to ensure our story is clear, differentiated, and driving growth
- This is a critical role with high visibility and high impact
- Own the end-to-end product marketing function: positioning, messaging, launch strategy, buyer insights, and enablement
- Build and refine core messaging frameworks, buyer personas, and value propositions to support marketing, sales, and customer success
- Lead competitive intelligence efforts and translate insights into differentiated positioning and GTM strategies
- Manage analyst relations, helping shape Loop’s market perception while synthesizing feedback to inform GTM and product roadmaps
- Partner with the product team to translate complex capabilities into clear, market-facing narratives and launch strategies
- Own pricing and packaging strategy in collaboration with product and finance leadership
- Create compelling content across the buyer journey: sales decks, case studies, battlecards, one-pagers, blogs, ROI calculators, and whitepapers
- Build and scale customer marketing programs, including customer newsletters, advocacy programs, and win/loss initiatives
- Enable the revenue organization with high-impact tools, narratives, and product insights to accelerate pipeline generation and conversion
- Define success metrics for product marketing initiatives; measure and report on their impact across pipeline, velocity, adoption, and retention
- Analyze customer, market, and performance data to continuously refine messaging, programs, and GTM alignmen
- Consistent adoption of messaging across sales, marketing, and customer success teams
- Clear improvements in brand awareness, lead quality, pipeline velocity, and customer expansion
- Stronger market positioning and a differentiated voice
- Proactive analyst engagement shaping both external perception and internal strategy
Our take
In the complex landscape of global supply chains, outdated financial infrastructure and manual processes have created a significant challenge for businesses in the logistics sector. Legacy systems often rely on labor-intensive methods for recording crucial shipping documents, leading to poor auditing practices and a lack of a single, reliable "source of truth" for payment transactions.
Loop, an audit and payment platform, is actively addressing these challenges with its AI-driven approach to transportation financial data. The company's platform consolidates and analyzes information, providing real-time insights into costs, improving accuracy, and unlocking savings for its users.
In a 2023 milestone, Loop raised $35 million in a Series B funding round. This investment attests to the growing recognition of its value proposition, and its potential to transform the way money moves through the supply chain. With an expanding customer base (that in 2024 grew to include Saudi Arabia through a partnership with Mastercard) and over $3 billion in booked total payment volume to date, Loop is poised for further growth and innovation.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 3 rounds)
Oct 2023
$35m
SERIES B
Jan 2022
$24m
SERIES A
Total funding: $65m
Company benefits
- Premium Medical, Dental, and Vision Insurance plans, premiums covered 100% for you
- 401k plan
- Unlimited PTO
- Generous professional development budget to feed your curiosity
- Physical and Mental fitness subsidies for yoga, meditation, gym, or ski membership
Company HQ
SoMa, San Francisco, CA
Leadership
Matt McKinney
(Co-Founder & CEO)Previously worked as a Data Scientist at Uber and MakerSights and as an Analyst at Platform Science and Datalot. Also founded 171 Design Group.
Shaosu Liu
(Co-Founder & CTO)Previously a Software Engineer at Turn, Uber, and Uber Freight.
Chase Ellsworth
(Co-Founder)Previously a Software Engineer at Earnest. Prior to that they served as a Private Equity Associate at Sorenson Capital and as an Associate Consultant at Bain & Company.
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