Marketing Coordinator, InMobi

$50.2-79.5k

We determine compensation based on a wide variety of factors including role, nature of experience, skills and location.

Junior level

San Francisco Bay Area

2-3 days a week in office (San Mateo, CA)

Data-driven mobile marketing platform

Job no longer available

Data-driven mobile marketing platform

1001+ employees

B2BMarketingBusiness IntelligenceSaaSMobileAdvertising

Job no longer available

$50.2-79.5k

We determine compensation based on a wide variety of factors including role, nature of experience, skills and location.

Junior level

San Francisco Bay Area

2-3 days a week in office (San Mateo, CA)

1001+ employees

B2BMarketingBusiness IntelligenceSaaSMobileAdvertising

Company mission

To drive real connections between brands and consumers through its data-driven mobile advertisement platform.

Job

Company

Role

Who you are

Bachelor’s degree in Marketing, Advertising, Communications or related field
1-2 years of experience as a marketing coordinator or similar role
Ability to work successfully cross-functionally with internal and external stakeholders to execute InMobi’s marketing strategy
Self-starter with a strong attention to detail
Competent knowledge level of email software like Hubspot and landing page software like Unbounce
Familiarity with content management systems (CMS) and customer relationship management (CRM) tools like Seismic and Salesforce
Proficient communication and presentation skills

What the job involves

Assist in forming InMobi’s marketing strategy and plan by assessing and providing inputs on competitive landscape, market trends and customer behavior
Coordinate the execution of customer-centric, multi-channel marketing plans that influence customers and prospects along the sales cycle and drive business results
This includes overseeing event logistics, managing registrations, working with vendors, creating itineraries, and ordering marketing collateral. In addition to working with internal stakeholders and external vendors on event programs, pre-event campaigns and execution
Collaborate with InMobi’s internal PR team to build brand awareness and educate potential clients about InMobi’s capabilities including press releases and press briefings around key industry events, sharing event press lists with internal PR team to coordinate potential on-site interviews with InMobi attendees
Collaborate with InMobi’s content marketing team to create social promotion plans to support Commercial Marketing activations
Collaborate with sales and product marketing to align the messaging and collateral with event goals to effectively influence prospects, drive consideration, and ensure customer-focused and brand-compliant communications
Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports to be shared with internal stakeholders

Our take

Mobile advertising is an incredibly important element of marketing campaigns for modern businesses, but success is limited to the quality of engagements that campaigns have with audiences. Engagement can be optimised by targeting ads to relevant audiences through cookies and other data sets, but without the right analytic tools to lead to actionable insights, this data remains useless.

InMobi provides a data-driven mobile marketing platform, offering a toolkit called InMobi Pulse that provides insights into mobile marketing based on consumer feedback, product testing, and other proprietary data. The company also provides InMobi Exchange, a platform for reaching mobile-first audiences and an enterprise-grade platform for purchasing DSP services.

Whilst it is undeniable that InMobi faces competition from other mobile-focused marketing platforms, the company stands out with the sheer range of tools it offers and its focus on markets such as India and Southeast Asia, which are difficult for North American and European firms to enter. InMobi has plans to further expand globally, however, and is bringing its Glance lock screen advertising product to the US and Latin America in the near future.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

2% employee growth in 12 months

Glassdoor (3.7)

Company

Funding (last 2 of 6 rounds)

Jul 2025

$3.7m

LATE VC

Dec 2014

$5m

SERIES C

Total funding: $224.3m

Company HQ

Central Water Catchment, Singapore

Leadership

Abhay Singhal

(Co-Founder & CEO (InMobi Advertising))

Since co-founding InMobi in 2006, they have held a number of roles at the company, including Head of Global Ad Sales, MD, CRO, and now CEO. Previously co-founded TeN where they served as the Head of Sales for over 4 years.

Piyush Shah

(Co-Founder & COO (Glance))

Experience as co-founder and Head of Business Development for LearningSpiral.com Pvt Ltd. Previously also a Product Manager of Consumer Payments and Assistant Vice President of Private Banking for Deutsche Bank.

Naveen Tewari

(Co-Founder & CEO (InMobi & Glance))

Founder and CEO of Glance. Previously spent 3 years as an Associate at McKinsey & Company.

Mohit Saxena

(Co-Founder & CTO (InMobi))

Senior Columnist for The Indian Economist since 2015. Previously founded Rizort.

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