Product Marketing Lead, Capchase

Europe

Salary not provided

Mid and Senior level

Remote from Europe, UK

Non-dilutive capital for recurring revenue businesses

Job no longer available

Non-dilutive capital for recurring revenue businesses

101-200 employees

B2BEnterpriseFundraisingInvesting

Job no longer available

Salary not provided

Mid and Senior level

Remote from Europe, UK

101-200 employees

B2BEnterpriseFundraisingInvesting

Company mission

To help startups and SaaS companies scale their growth and accelerate their revenue through our non-dilutive capital, payment solutions, and market insights.

Job

Company

Role

Who you are

4+ years B2B product marketing experience, preferably in fintech
An attention to detail and eye for quality are critical to your success, along with an ability to develop our product’s value proposition in a way that resonates and clearly articulates how we solve our buyers’ problems
An analytical mindset and natural curiosity in tracking performance to learn, iterate and improve
Strong communication skills and ability to document and present work to cross-functional teams

What the job involves

Market intelligence. Be the expert on our customers, personas, who they are and what motivates them to buy, allowing you to shape our go to market strategy and product to benefit our customers
Become an expert in our products and build the use cases by persona and industry
Dive deep into our customers journeys and customer data and both measure what is successful and what is failing to help create effective marketing and sales campaigns
You know our competitors like the back of your hand: what they do today and what they plan to do in the future
Product positioning: You back up strategic insights with market evidence and then use that knowledge to create messaging that resonates with targeted buyers and improves sales channels and marketing materials
Develop a marketing plan for the products you support in conjunction with our marketing team
Plan the launches of net-new products/features/partnerships and releases of existing products/features, and manage the cross-functional implementation of the plan
Understand and support our sales team and help them be successful; create internal documents to train them on the problems and products we provide for our buyers and users

Our take

Alternative, non-dilutive financing options for startups and other businesses is a white hot market right now, and Capchase is hoping to ride the crest of this wave with a variety of finance automation products for startups.

Unlike traditional venture debt players, Capchase has focused on providing non-dilutive financing based solely on the demonstration of recurring revenue. The company has looked to outflank new players also rapidly growing in the space like Pipe and Nova Capital, by launching new finance automation products specifically tailored to expense financing as well as a buy-now-pay-later option for businesses as well.

The company's greatest challenge, as stated by back in 2021, likely remains to win out against venture debt. That said, as more and more startups seek non-dilutive financing, Capchase has managed to sustain steady growth, and was named as one of Fast Company’s Most Innovative Companies of 2023.

Steph

Company Specialist at Welcome to the Jungle

Insights

Top investors

6% employee growth in 12 months

Glassdoor (3.5)

Company

Funding (last 2 of 4 rounds)

Mar 2022

$80m

SERIES B

Jul 2021

$280m

GROWTH EQUITY VC

Total funding: $489.6m

Company benefits

Remote first
Annual retreat
Education stipend
Health insurance
Company equity
401k & match
Referral bonus
Office equipment

Company HQ

Flatiron District, New York, NY

Leadership

Miguel Fernandez

(CEO)

Harvard MBA graduate Miguel has scaled multiple startups including a P2P lending platform, Wibbou and a e-tailer, HeydeyBrands. Miguel also worked as a strategy consultant at Monitor Deloitte and as a country manager for the UK for Spanish startup, Geoblink.

Przemek Gotfryd

(COO)

Worked as a strategy consultant for OC&C after graduating from LSE in Economics. Later worked at a $20B global venture capital and private equity fund, Technology Crossover Ventures.

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