Growth Marketer, Method Financial

• 6+ years of experience in growth marketing or digital marketing
• 2+ years of experience in account-based marketing, tailored to Enterprise and Strategic sales motions
• Expert in core marketing automation tools (e.g., HubSpot, Marketo) and CRM systems (e.g., SFDC)
• Proficient in next-generation AI-focused tooling (e.g. Clay) and modern demand generation strategies
• Strong analytical skills with experience in data analysis and performance metrics
• Excellent communication and collaboration skills
• Ability to work in a fast-paced environment and manage multiple projects simultaneously

Desirable

• As the Growth Marketer, you’ll be a part of a tight knit team working closely with our GTM and Leadership teams
• In this dynamic role, you will be responsible for building and managing lead generation pipeline strategies, launching campaigns for new products and features, and building a consistent pipeline of new leads and opportunities for our sales team to execute on
• You will serve as a strategic thought leader, playing a key role in shaping and enhancing Method’s pipeline generation initiatives
• You’ll develop account based marketing (ABM) strategies, design campaigns for new products and features, manage lead generation initiatives, and perform market research
• You’ll manage and optimize paid acquisition channels (LinkedIn, etc.), ensuring a balance between efficiency and scale
• You’ll work closely with the sales team to refine lead scoring, ensure MQLs are high-quality, and improve the handoff process between marketing and sales
• You’ll work closely with the GTM and product marketing team to develop and publish engaging content that attracts our ideal customer profile
• You’ll manage and optimize our growth/marketing tech stack, including CRM (SFDC) and other tools (Hireframe, Outreach, Clay, Apollo, etc.)
• You’ll monitor, analyze, and report on campaign performance metrics, offering insights and recommendations on where we can continue to develop our strategies