Staff Outbound Product Manager, ServiceNow

• 8 years of experience in Product Management, Outbound/GTM Product Management, Solution Consulting, or related fields at a software company
• Deep domain expertise in Asset Management, including software asset management, hardware asset management, cloud cost management / FinOps, or enterprise asset management
• A natural value seller. Someone who can walk into a customer conversation, understand what's at stake for their business, and connect it back to outcomes our products deliver; building the proof points, narratives, and content that make that connection repeatable across the field
• Experience working directly with enterprise customers, including executive-level engagement
• Strong understanding of Asset Management market dynamics, industry landscape, and buyer personas across IT, Finance, and Procurement
• Track record of building enablement content and programs that operate at scale
• Excellent communication skills — equally effective in a customer briefing, an industry inquiry, a webinar, or a cross-functional planning session
• Hands-on experience using AI tools to automate workflows, accelerate content creation, or scale GTM functions, not just awareness of AI, but a track record of putting it to work
• Collaborative, action-oriented, and comfortable operating with ambiguity in a fast-moving environment

Desirable

• ServiceNow's Asset Management Business Unit is looking for a Staff Outbound Product Manager to join our growing team. This is a high-impact, cross-portfolio role responsible for bringing the value of our Asset Management solutions — spanning software, hardware, cloud, enterprise, and operational assets — to market in a way that drives adoption, accelerates field success, and deepens customer outcomes
• You'll operate at the intersection of product, field, and customer. You'll connect the dots between what our products do and why it matters to the customers buying them; building the narratives, content, and programs that help field teams land deals and customers realize value
• Develop and execute GTM strategies that drive awareness, adoption, and expansion across the Asset Management portfolio
• Create high-quality enablement content, including positioning, demos, playbooks, and industry materials, that scales across field teams and partners
• Build and leverage AI-powered workflows to create, scale, and continuously improve GTM content, adoption programs, and field enablement, moving faster and operating at higher quality than traditional approaches allow
• Serve as a strategic partner to customers and prospects, translating product capabilities into tangible business outcomes and ROI
• Build and maintain strong relationships with industry commentators (Gartner, Forrester, IDC, Omdia, etc.) to shape market perception and support evaluations
• Represent the Asset Management portfolio at industry events, customer briefings, executive meetings, and webinars
• Synthesize field intelligence and customer insights into actionable product feedback for Inbound PM counterparts
• Collaborate cross-functionally with Product Management, Engineering, Product Marketing, Customer Success, and Field Teams to align on roadmap themes, release messaging, and GTM plans
• Guide and contribute to cross-functional programs that accelerate customer time-to-value and drive product adoption at scale