Product Marketing Manager, Litmus Automation
Industrial edge data platform
Open for applications
Industrial edge data platform
101-200 employees
Open for applications
101-200 employees
Company mission
To enable the next wave of digital transformation for the biggest and most innovative companies in the World – making Industrial IoT, Industry 4.0 and Edge Computing a reality.
Role
Who you are
- An ideal candidate will strongly reflect these values - bias for action, customer-first, product-led, and peer success. These are non-negotiable core values that we seek in every individual joining Litmus
- Proven experience in product marketing, with a track record of successfully launching and growing product lines
- Strong analytical skills to perform competitive analysis and market research effectively
- Excellent content creation skills, with the ability to produce compelling materials that educate and persuade technical audiences
- Experience working closely with product management and sales engineering teams, with a knack for translating technical features into customer benefits
- Demonstrated ability to manage multiple projects simultaneously, with a sharp focus on details and deadlines
- Strong interpersonal and communication skills, capable of fostering productive relationships with internal teams and external partners
- Experience in community management and social media is a plus, providing an additional platform to engage and grow our user base
What the job involves
- We're looking for a dynamic Product Marketing Manager to join our team and take ownership of our diverse product line. This role is pivotal in shaping the future of how our innovative solutions are perceived and utilized in the market
- Product Line Ownership: Take charge of a product line, understanding its intricacies, market position, and potential for growth. You will actively participate in the introduction and launch of new features and enhancements by conducting competitive analysis and market research for sales enablement strategies
- Support Sales Enablement: Persona-specific messaging, industry-focused content, objection handling guides, mock recordings, win loss analysis, etc
- Content Creation & Management: Develop compelling content that resonates with technical audiences and enterprise leaders, including but not limited to monthly webinars, regular blog posts, videos, and datasheets. Your content will educate, engage, and persuade potential users about the value Litmus brings to their operations
- Feature Highlighting: Collaborate closely with product managers and sales engineering teams to deep-dive into customer issues, aligning them with our product features. You'll be instrumental in conceptualizing content that showcases how our solutions address these specific problems
- Support & Coordination: Actively participate in vendor interviews and handle research projects relevant to your assigned product line. Your contributions will also extend to award submissions, enhancing Litmus's visibility and reputation in the market
Our take
One of the biggest challenges in Industry 4.0 is the need for vast amounts of operational data to fuel Machine Learning and AI models. However, this data is often scattered and siloed across different systems, making it difficult for many enterprises to access.
Litmus Automation is addressing this issue with a platform that collects data from both modern and legacy industrial systems and makes it easily available to third-party AI and ML models, allowing them to be deployed across factories and warehouses.
Founded in 2014, Litmus has thrived as the Industrial IoT space has seen significant investment and growth. The company has attracted strong funding, with its main investor being industrial automation leader Belden, which speaks volumes about the confidence in Litmus' technology and its potential for scaling.
Freddie
Company Specialist at Welcome to the Jungle
Company
Company benefits
- Flexible Time Off + Public Holidays
- Medical, Dental + Vision Insurance
- Eligible for Continued Learning + Stock Options
Company values
- Reimagine What's Possible: We believe that the Industrial Data deserves better. We have seen the old ways and are willing to forget it. With open minds and curiosity, we bring bleeding-edge innovation to our customers every single day
- Bias Towards Action: We distinguish outcomes from mere activities. In an area rife with hollow and costly promises, we stand apart by meshing diligence with hard work. Our self-motivation propels us beyond any external expectations
- Act With Integrity: Our commitment to customers and partner success transcends mere transactions; we value enduring relationships and unwaveringly act with integrity, even when no one is watching
- Team Success: We operate, celebrate, and think as a unified team, with trust and support transcending roles. Our collaboration and prioritization of each other's success are our key strengths
- Continuous Improvement: Our dedication to growth is founded on the belief that incremental improvements lead to significant benefits for both us and our customers. We evolve with the changing world and, at times, we are the catalyst for that change
- Diversity of People and Perspective: We believe that different viewpoints offer a more comprehensive understanding of a problem and its potential solutions. We mix people and perspectives as we revolutionize industries with data
Company HQ
Santa Clara, CA
Articles
Leadership
Vatsal Shah
(Co-Founder & CEO)Experience in automation-focused Industrial Design Engineering from Arvind Mills and Rockwell Automation in India.
John Younes
(Co-Founder & COO)Completed a Master of Science in Management as part of the Global Entrepreneurship Program - a joint initiative between EMLYON Business School (Europe), Zhejiang University (Asia) and Purdue University (USA).
Sacha Sawaya
(Co-Founder & CFO)Former Investment Banking & Management Analyst with experience from National Bank Financial (Canada), Natcan, Imperial Capital Corporation, and Merrill Lynch. Advisor at MedTech startup Steadiwear Inc, and Canadian Technology Accelerators Startup Mentor.
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