Creatd is the holding company operating a number of businesses centred around improving the economics of the creator economy.
The company’s most notable product is Vocal, boasting over a million creators on the platform. Vocal is looking to take advantage of behemoth competitors like Medium coming under fire for their mistreatment of content creators on their platforms.
While Vocal has been a success in its own right, Creatd also operates an agency service and ecommerce ventures studio. The company sees these operations as creating multiple flywheel effects, fuelling the growth of the company as a whole.
To continue Creatd’s success, the company will need to continue to find innovative ways to drive revenue on its freemium platform, Vocal, as well as engage in important creative technology trends, like NFTs.
Steph
Company Specialist at Welcome to the Jungle