Manager of Brand Communications, Minted
Temporary
$70.00/hr - $90.00/hr
More information about location
Design marketplace connecting people with artists
Open for applications
Design marketplace connecting people with artists
501-1000 employees
Open for applications
$70.00/hr - $90.00/hr
More information about location
501-1000 employees
Company mission
To uncover the world’s best creative talent.
Role
Who you are
- The ideal candidate is a strategic and results-driven PR professional with 5-7+ years of media relations experience (agency experience preferred)
- You have a proven track record of securing impactful media placements, managing complex projects under tight deadlines, and working cross-functionally to execute high-impact campaigns
- Your strong media relationships, exceptional communication skills, and deep understanding of lifestyle consumer brands—especially in the wedding, retail and design industries—make you a perfect fit for this role
- Passionate about media and content performance across different marketing channels, with the ability to communicate channel needs effectively
- A self-starter mentality, able to prioritize and adapt to shifting deadlines across multiple projects
- Highly results-driven, analytical, and detail-oriented with outstanding organization, follow-up and time-management skills
- Data-driven mindset, capable of using insights to inform recommendations and take action
- Passionate about art, design, weddings and celebrations, and creative pursuits; and have a finger on the pulse of emerging lifestyle trends
- Minimum of 5-7 years experience in media relations, agency experience preferred
- A proven ability to achieve business objectives and meet deadlines in a fast-paced, complex environment
- Strong media relationships, an excellent pitching track-record and ability to generate consistent top-target results
- Depth of knowledge in lifestyle consumer brands with a strong affinity for design
- Exceptional written and verbal communication skills with a persuasive and engaging storytelling approach
What the job involves
- Minted is seeking a Brand Communications Manager (Temporary) to join our world-class Brand Communications team. In this role, you’ll drive media relations and paid media initiatives, helping elevate Minted’s brand presence across top-tier publications and channels
- This position reports to the Senior Director, Brand Communications and works cross-functionally with the Influencer, Affiliate, Growth Marketing, Social and Brand Teams to drive effective and engaging communications and paid media strategies
- This is a temporary role that is anticipated to run May 2025 - January 2026
- Own the conceptualization and execution of PR strategies that align with brand priorities across Minted’s diverse business segments—including Moms, Weddings, and Art—to drive awareness, engagement, and measurable results. Develop and implement campaigns that meet KPIs while ensuring cohesive brand storytelling across all verticals
- Proactively and consistently secure impactful media placements across print, digital, broadcast and social channels
- Manage day-to-day inbound media requests in a timely manner, including sample requests, image inquiries, and fact checks
- Execute paid media strategies to enhance brand visibility, including overseeing video production, managing talent integrations, and ensuring content aligns with brand strategy and campaign objectives
- Execute talent and brand partnerships to drive meaningful awareness and engagement
- Brainstorm, manage and execute creative pitch angles that align with business objectives
- Analyze campaign performance and leverage insights to optimize strategy
- Build and maintain media lists, proactively identifying new contacts and opportunities
- Lead planning and execution for events, including press previews and partnership launches
- Collaborate cross-functionally to ensure communications efforts align with marketing and business goals
Our take
Minted is a design marketplace, sourcing creative content from a global community of artists, using technology and crowdsourcing to give consumers access to independent creatives unavailable through traditional retailers.
With the success of sites like Etsy enabling consumers to buy direct from artisans, Minted sets itself apart by holding monthly art and design challenges which are open for both submission and voting. The ‘crowd’ curates Minted’s product selection by rating products, and Minted utilizes analytics to evaluate votes. The winning designs go into production which is taken care of by Minted's fulfillment house and the designers receive a 6%-10% cut of the sales.
Its unique ‘design by upvoting’ business model has led to almost $300m in funding, with backing from Benchmark Capital and IDG Ventures. As contests draw in more designers, the company is looking to expand beyond Minted.com and into physical retail, finding new ways to use the designs and creating fresh income streams for themselves and their artists.
Steph
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Dec 2018
$208m
SERIES E
Oct 2014
$38m
SERIES D
Total funding: $297.1m
Company benefits
- Work from home opportunities
Company HQ
Financial District, San Francisco, CA
Leadership
Mariam Naficy
(Executive Chairman & Co-Founder)Previously served as the company's Co-CEO. Previously Member of the Board Of Directors at Medium, Yelp, Polyvore. Founder & co-CEO at Eve.com for 2 years and Vice-President and General Manager at The Body Shop for 3 years.
Melissa Kim
(CEO & Co-Founder)Previously Associate at The Boston Consulting Group for 2 years and Manager - Corporate Strategy at eBay also for 2 years.
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