Social Programming, Warner Bros Discovery

TikTok, Bleacher Report, Temporary

$43.7-81.1k

Adobe Premiere

Junior level

New York

Entertainment company

Be an early applicant

Entertainment company

1001+ employees

B2CB2BPublishingContentEntertainmentMedia

Be an early applicant

$43.7-81.1k

Adobe Premiere

Junior level

New York

1001+ employees

B2CB2BPublishingContentEntertainmentMedia

Company mission

To take the world’s greatest possibilities and make them a reality - creating impact, inspiring imagination, and building connections.

Job

Company

Role

Who you are

Deep knowledge of TikTok / Reels/ YT Shorts style editing and curation
Experience growing following and engagement on TikTok. We are looking for someone who lives and breathes TikTok, Instagram and YouTube/Shorts
Passionate sports fan
1- 2 years of professional experience preferred
Well-versed in multiple sports, with an emphasis on NBA and NFL
A keen awareness of Bleacher Report’s voice. When breaking news happens, be expected to know how B/R reacts on multiple platforms
Understanding of trends, memes, viral content, and popular culture
Bonus skills: Adobe Premiere, Facebook Creator Studio, ClipPro
Ability to work nights and weekends
Possesses strong video editing, copywriting, and communication skills. Editing skills/experience is required; a formal editing background is not required but a keen eye for punctuation and grammar is important
Content recognition (highlights, UGC) and experienced highlight editing is a major

What the job involves

The Social Programmer II will be responsible for helping set the look and feel of our TikTok channel while helping lead our production and distribution. We’re looking for a sports fanatic and culture junkie with strong video editing skills who knows how to find and distribute engaging sports content in a fast-paced and cross-platform collaborative environment
Publishing identified content immediately to social accounts (primarily TikTok) that he/she is running independently
Editing content to optimize performance on TikTok
Setting the tone, look, and feel of Bleacher Report’s TikTok channel
News and social media monitoring to identify what is trending in sports and relevant pop culture
Timely and clean stylized hook writing in line with the social voice of our accounts
Swift editorial response and decision-making, often without the supervisor’s oversight
Cover sports events and live shows as they’re happening (weekends/nights)

Our take

Warner Bros Discovery (WBD) is an entertainment company formed from the 2022 merger of Warner Bros and Discovery. It is a leader in the creation, production, distribution, licensing, and marketing of content, with Warner Bros alone boasting a huge library – more than 100,000 hours of programming – before the companies were joined. WBD’s portfolio includes Discovery Channel, Warner Bros. Entertainment, Discovery+, HBO Max, and franchises like “Batman” and “Harry Potter”.

Both of the company’s previous businesses have operated throughout the digitisation of the media space. David Zaslav, CEO of WBD, headed Discovery during its expansion into digital media, to make it a “content company” over a “cable company”. The recent focus for Warner Bros has been on next-gen distribution efforts, expanding the availability of its content across platforms and devices to reach the modern viewer. The new company has plans to migrate to one tech stack, which will require extensive retooling, as well as exploring cost-saving automation opportunities for its operations.

Since the merger, the new giant that is Warner Bros Discovery has had a shaky start, forcing the company to wind down operations and cut back on content, which included the very public scrapping of the “Batgirl” movie. However, it now seems the company may have been ahead of the curve, as a wider trend of cutbacks has been seen from peers in the space. This early move, combined with a hyper-focus on cash generation, seeks to establish WBD as an outperformer in an industry on the downturn.