Product Marketing Senior Manager, Dandy
SMB
$179.8-218k
+ Equity
Fully digital dental lab
Be an early applicant
Fully digital dental lab
1001+ employees
Be an early applicant
$179.8-218k
+ Equity
1001+ employees
Company mission
To become the best digital dental lab for every dentist.
Role
Who you are
- If you love listening to sales calls, breaking down objections, analyzing competitive win/loss data, and turning insights into messaging and collateral that actually moves deals forward, this role is for you
- 4-5+ years of experience in Product Marketing, Sales Enablement, or Go-To-Market roles
- Prior experience supporting SMB or mid-market sales teams a plus
- Comfortable working with CRM data and analyzing win/loss data
- Experience using and analyzing data with sales call intelligence tools
- Proven ability to translate insights into clear messaging and sales tools
- Comfort working closely with Sales
What the job involves
- Dandy is hiring an exceptional SMB Product Marketing Manager to help grow our SMB motion by sharpening how we position, sell, and win with small to medium U.S. dental practices
- In this role you’ll see your work reflected in real revenue outcomes for the business
- This role sits at the intersection of Product Marketing, Sales Enablement, and Revenue Operations
- You will deeply understand how customers buy, how we sell, where we lose, and why – and then translate those insights into sharper positioning, better talk tracks, clearer competitive narratives, and more effective sales outcomes
- Design and implement a repeatable sales burndown framework that analyzes win/loss by competitor, product, and key stage of the funnel enabling reps to win more often
- Regularly listen to and analyze sales calls, identifying recurring objections, confusion points, and competitive trends
- Refine SMB positioning by key competitor, product type, and use case based on real-world sales feedback
- Develop and iterate on talk tracks that address the most common objections and competitive gaps
- Ensure messaging is simple, clear, and aligned with how SMB buyers actually buy
- Create and maintain competitive battlecards, one-pagers, and objection-handling guides
- Partner with Sales Enablement to roll out new messaging and ensure adoption
- Act as a trusted partner to Sales, RevOps, and Sales Leadership
- Run regular feedback loops with frontline sellers and Sales leadership
- Create a feedback loop with the Product team to ensure opportunities are surfaced for continued product innovation and improvement
Our take
Dentistry has long relied on outdated practices. Dandy was created to modernize and simplify dental operations by integrating technology into every aspect of the dental practice. Its goal is to streamline workflows, making dental practices more efficient and easier to manage.
While other startups have tried to bring technology to the dental field, Dandy distinguishes itself by understanding the industry's complexity and respecting the way dentists operate. Rather than overwhelming practitioners with a complete overhaul, Dandy introduces new features gradually, such as digitizing dental labs for procedures like crowns and implants.
Dandy aims to provide a complete "business-in-a-box" solution that allows dentists to focus on patient care while the platform handles administrative and operational tasks. While this vision has the potential to bring immense value to a field in need of innovation, the challenge lies in overcoming dentistry's resistance to change. Patience and persistence will be key as Dandy reshapes how dental professionals run their practices.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
12% employee growth in 12 months
Company
Funding (1 round)
Apr 2019
$4.4m
SEED
Total funding: $4.4m
Company benefits
- Comprehensive health plans: Your health is our top priority. We offer a range of comprehensive medical, dental, and vision plans so you can choose what works best for you. Some plans include employer contributions to Health Savings Accounts (HSAs), and we offer options that cover 100% of employee-only premiums.
- Flexibility, built-in: At Dandy, we flex-first, which means trusting you to own your day and deliver, working where and how you want. We believe that by embracing flexibility, we empower everyone to balance work and life in the way that works best for them. Some roles need to be on-site due to the nature of the work.
- Investing in your wellbeing: Your wellbeing is more than just physical health—that’s why our benefits are designed to support you in all aspects of life. From mental health resources included in our healthcare plans to perks like pet insurance, a gym stipend, and access to discount platforms like Perkspot, we offer a range of programs to help you feel your best—inside and outside of work.
- Shared Success: We believe in shared success—when the business wins, our employees do too. Through performance-based bonuses and equity opportunities, our team shares in the impact we create together.
Company HQ
New York, NY
Leadership
Toni Oloko
(Co-Founder)Previously worked in Special Projects at goPuff. Before that founded PracticeGigs which they went on to sell.
Daniel Hanover
(Co-Founder)Previously worked as a Product Manager at Yelp and as a Software Engineer at Facebook. Studied Management and Technology at Wharton.
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