Content Marketing Manager, Floodbase
$125-155k
+ Equity
AI & satellite flood tracking
Be an early applicant
AI & satellite flood tracking
21-100 employees
Be an early applicant
$125-155k
+ Equity
21-100 employees
Company mission
To enable all communities to prepare and respond to climate disasters by reducing the barriers to scientific information and capital.
Role
Who you are
- 4-5 years of work experience in marketing, journalism, project management, or a related field
- 2+ years of proven experience in full-stack marketing, with a track record of successful campaign management for technical B2B products for global clients
- Collaborative work experience with designers to produce polished collateral, and good visual sense
- A record writing excellent copy that tells a complex story in a clear and compelling way
- Experience at a high-growth B2B data platform or insurtech company is preferred
- Passion for climate-tech and commercializing climate adaptation solutions
What the job involves
- We’re looking for a dynamic and experienced Content Marketing Manager to drive growth at Floodbase by developing messaging around unmet flood risk
- In this role, you will promote Floodbase’s brand and create content to engage our key audiences: those who have unprotected risks and those who can cover those risks
- You’ll work cross-functionally to create high-impact content that drives awareness, engagement, and growth
- This is a highly visible role, reporting to the Chief Product & Strategy Officer
- Develop Messaging: shape and execute Floodbase’s messaging strategy by identifying and crafting the stories that help customers realize they have uncovered flood risk and help carriers understand the gap in the market they need to serve
- Create Promotional Content: write clear and compelling case studies, copy, and content to showcase Floodbase’s successes within the flood insurance market, turning complex concepts and stories into a compelling narrative to drive market action and drive growth
- Engage Press & Media: promote Floodbase’s brand in popular and trade outlets, choosing channels strategically to ensure that Floodbase’s voice is clear, timely, and impactful
- Manage Digital Media Presence: Oversee Floodbase’s online presence, including website content, newsletters, and social media platforms like LinkedIn, to maximize visibility and engagement
Our take
As natural disasters increase in occurrence due to climate change, Floodbase is addressing the uneven preemption times of insurers and government bodies by mapping and tracking potential floods through satellite imagery. Floobase uses the data collected to influence insurance claims and help communities prepare and respond to oncoming floods.
Founded by Masters students at Yale University, Floodbase’s prototype was supported by Google and quickly gained interest from investors due to its convergence of social and financial adaptation goals. Backed by several major low carbon investment firms, Floodbase’s photography has been featured on the front cover of major publications and its technology has been used by the United Nations to help improve disaster response times.
With plenty of capital behind it, Floodbase has little in the way of competition and is using its technical capabilities to develop new types of flood insurance for vulnerable communities.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 6 rounds)
Feb 2025
$5m
EARLY VC
Jan 2023
$12m
SERIES A
Total funding: $37.6m
Company HQ
Downtown Brooklyn, NY
Leadership
Beth Tellman
(Co-Founder & Chief Scientist)Currently Assistant Professor at University of Arizona. Previously Postdoctoral Researcher at Columbia University and MA Environmental Science at Yale University.
Bessie Schwarz
(Co-Founder & CEO)Previously Strategist at Yale Program on Climate Change Communication, Research Affiliate at Data Pop Alliance and Field Doctor at Environment Colorado.
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