Digital Campaigns Marketing Manager, Motorola Solutions
$60-70k
+ Bonus and Employee Stock Purchase Plan
More information about location
Communication software for public safety & enterprise
Be an early applicant
Communication software for public safety & enterprise
1001+ employees
Be an early applicant
$60-70k
+ Bonus and Employee Stock Purchase Plan
More information about location
1001+ employees
Company mission
To build and connect safety and security technologies in our never-ending pursuit to keep people safer everywhere.
Role
Who you are
- We are seeking someone who possesses a passion for digital marketing, has a data-driven decision mindset, is able to grow and nurture relationships with our key working partners, and is ready to spearhead and strategically orchestrate new marketing initiatives in an exciting and rewarding team environment
- Bachelor’s degree in Marketing, Business, or related field
- 2+ years of marketing experience
- Ability to think “big picture” and holistically to help drive campaign initiatives to meet demand generation revenue goals
- Go-getter with the mindset to take ownership and drive results; A proactive approach to problem identification and resolution
- Team player who enjoys working closely with other team members
- Exceptional verbal and written communication skills, confident in ability to write short and long-form copy
- Experience working directly with sales leadership, external agencies, marketing operations, graphic designers, copywriters, and other development teams
- Demonstrated project management skills and proven ability to deliver results in a fast-paced, deadline-oriented environment
- Experience working with marketing automation platforms (Eloqua a plus), Content Management Systems (i.e. Adobe Experience Manager), and analytics tools (Google Analytics, Tableau)
- Ability to understand marketing data and analysis while developing plans to adjust tactics from these insights
What the job involves
- The North American Marketing Organization is responsible for positioning and accelerating sales pipeline, as a trusted advisor actively advocating for portfolio strategies across the entire Motorola Solutions Business
- Dedicated to driving forward sales initiatives and identifying customer focused go-to-market strategies, the North American Marketing Organization creates compelling marketing content supporting the entire sales cycle
- The Digital Campaigns Marketing Manager is responsible for leading the organization’s campaign strategy, planning, execution, and measurement for our safety and security ecosystem
- Working collaboratively with the broader NA Marketing Marketing Teams, this position will identify and prioritize campaigns, channels, promotions, and strategies to drive demand, lead generation, and awareness to our key audiences
- You'll leadthe creation, planning, and execution of integrated, digital marketing objectives and strategies for our safety and security ecosystem including audience segmentation, outbound email, paid and organic media mix, 3rd party media channel recommendations, and website planning and organization
- Define common campaign goals, structure, and elements to be used across outbound campaigns including but not limited to: Email Automation, Paid Search, Digital Display, Social Media, Google, Bing, and more
- Track KPI’s and develop campaigns and strategies that tie back to revenue goals; Perform analyses on the media mix, budget distribution, and segmentation strategy regularly; Work directly with the internal media team to optimize marketing budgets efficiently
- Lead the creation of compelling marketing creative and digital website content in an effort to drive demand through various integrated digital channels
- Continuously test and optimize existing campaigns to improve the customer experience to grow revenue and increase account engagement, leading to cross-sell/upsell opportunities
- Coordinate with key functions (marketing operations, portfolio and pipeline expansion marketing, field marketing, website team, and product teams) to ensure proper go-to-marketing strategy, management and reporting of campaign attribution, online use, and engagement
Our take
Motorola Solutions is a leading provider of communication and software solutions tailored for public safety and enterprise sectors. Its extensive portfolio includes mission-critical radios, command center software and video security systems designed to enhance operational efficiency and safety.
The company's focus extends beyond mere hardware, as it emphasizes integrated software solutions that facilitate communication and data management. This integration of hardware and software ensures clients can respond promptly and effectively to challenges.
Looking ahead, the company is opening a new R&D center in Cork, creating 200 jobs to advance land mobile radio technology. This investment supports its growth and innovation, building on its existing Irish presence and recent acquisition of Tetra Solutions.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Company benefits
- Flexible work models
- Paid time off
- Paid parental and family leave
- Health care benefits
- Global wellness resources
- Employee assistance programs
- Rotation programs
- Mentor relationships
- Learning and development opportunities
- Retirement benefits
- Employee bonuses
- Stock grants & employee stock purchase plans
Company HQ
West Loop Gate, Chicago, IL
Leadership
James J. O'Connor
(Co-Founder)Co-founded Motorola Solutions in 1999. Founder and Chairman of Chicagoland Entrepreneurial Center and 1871. They are also the Global Head of Venture Capital and Managing Director at William Blair.
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