Graphic Designer, Binance
Europe
Cryptocurrency exchange platform
Be an early applicant
Cryptocurrency exchange platform
1001+ employees
Be an early applicant
1001+ employees
Company mission
Binance's mission is to be the infrastructure service provider in crypto.
Role
Who you are
- Design qualifications + experience: Qualified graphic/brand/digital designer with 5+ years in a creative team (global in-house or agency)
- Fast-paced output: Proven ability to deliver high-volume, high-quality digital assets in a fast-moving online business (lifestyle/sports/fashion/crypto preferred) and meet tight daily/seasonal/project deadlines
- End-to-end design skills: Comfortable owning the full process from concept and design development through production/build, working within team best practices
- Tools: Advanced in Adobe Creative Suite + Figma; 3D software knowledge are a plus; familiar with task/project tools (e.g., Asana, Google Docs, Word, Excel)
- Generative AI: Experience working with and utilizing generative AI is a plus
- Brand/customer focus: Designs with the brand and customer at the center and brings strong creative thinking/idea generation and visual judgment
- Collaboration & communication: Strong English communication/presentation (other languages a plus); strong teamwork, interpersonal skills, and emotional intelligence; some experience coordinating with third-party agencies
- Mindset: Positive, creative, and able to influence stakeholders
What the job involves
- Based within the Binance Global Creative Team, the Graphic Designer will create world-class design work for Binance, one of the leading cryptocurrency exchange platforms
- The role involves producing brilliant, compelling, and effective designs to meet all of Binance’s creative needs. The designer will consistently deliver modern, impactful, and inspiring creative assets that strengthen the global brand
- Reporting to the Global Design Lead, the Graphic Designer will collaborate closely with the creative team and other internal departments.
- Responsibilities include producing digital graphics, merchandise designs, campaign materials, motion graphics, and communications across various channels such as social media, websites, events, digital marketing, out-of-home advertising, and more
- Additionally, the designer will provide guidance and support to junior designers and team members, assist the Global Lead with team administration, and serve as the primary point of contact for local marketing teams, primarily in the EU region
- Interpret and execute creative briefs to produce best-in-class design work for Binance’s MENASA region as well as global brand and product campaigns. This includes key visuals, design execution, events, social media, customer communications, and digital advertising
- Deliver daily, weekly, and seasonal campaign creatives that align with the brand’s creative direction, maintaining a distinctive and on-brand look
- Collaborate closely with design leads, senior designers, project managers, and copywriters to plan, create, and deliver integrated campaigns on schedule
- Serve as the creative point of contact for EU local marketing teams, leading creative efforts on key regional and broader campaigns
- Support acquisition and retention objectives by producing engaging digital creatives that drive awareness, traffic, and user engagement
- Use campaign performance insights, provided by the brand design lead, to iterate, optimize, and enhance creative outputs continuously
- Challenge conventions and innovate by identifying and implementing improvements in daily creative workflows
- Create and deliver brand and content assets that align with Binance’s design standards and needs
- Stay informed on competitor activities and relevant trends in branding, social media, and design
- Collaborate with senior designers and design leads to define and refine creative processes, ensuring efficiency and integration across projects
- Work closely with the wider creative team and EU/global marketing partners—including social media, events, and campaign teams—to ensure a consistent and optimized omni-channel approach
- Self-motivate and manage daily tasks to deliver work on time and to agreed standards
- Foster a positive, supportive, and innovative culture within the global creative team
- Provide guidance and share expertise with junior team members, assisting in onboarding new designers
- Collaborate with third-party suppliers and freelance resources to achieve project goals
- Build and maintain strong relationships with Binance Global and EU marketing teams and other business functions to support the Binance brand vision
- Continuously challenge, question, and innovate to advance the team’s creative design, digital, and social media capabilities
Our take
Binance Exchange is one of the fastest and most popular cryptocurrency exchange platforms in the world, capable of processing over 1.4 million orders per second. The platform focuses on security, robustness, and execution speed - attracting enthusiasts and professional traders alike.
The Binance exchange provides access to hundreds of digital currency pairs, while maintaining security, liquidity and high-speed. The platform offers some of the lowest trading costs in the industry at 0.1% or even less through the use of Binance Coin.
The exchange strives to give its users access to some of the latest blockchain/DLT technologies, with new cryptocurrencies being listed all the time. However, the arrest of its Co-Founder in 2024 for money laundering laid bare the lack of regulation across the cryptocurrency market in general. Binance has bounced back from the scandal with $2 billion in growth equity funding in 2025, and continues to acquire companies like Sakura Exchange, BitCoin and GOPAX, making it a leader in the Japanese and South Korean crypto market.
Steph
Company Specialist at Welcome to the Jungle
Insights
35% employee growth in 12 months
Company
Funding (2 rounds)
Mar 2025
$2bn
GROWTH EQUITY VC
Sep 2017
$10m
SERIES A
Total funding: $2.0bn
Company benefits
- Competitive salary
- Option to be paid in crypto
- Health insurance
- Flexible working hours
- Remote work for many roles
- Company sponsored holidays
- Team building activities
- And other various perks and benefits
- Learning and development programs
- Free language classes
- Relocation support
- International transfers mid-career
Company HQ
Ta' Xbiex
Leadership
Yi He
(Co-Founder & CMO)Previously Co-founder of OKCoin and Vice President at yixia.com for 1 year.
Salary benchmarks
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