Sales Development Manager, Instructure
$85k
This position will also have a variable target of $30k per year
Dynamic learning management platform
Job no longer available
Dynamic learning management platform
1001+ employees
Job no longer available
$85k
This position will also have a variable target of $30k per year
1001+ employees
Company mission
To help learners thrive in tomorrow's landscape by delivering a future-ready ecosystem.
Role
Who you are
- 2+ years of experience in software/SaaS sales with a strong performance track record
- Demonstrated success managing or supporting both inbound and outbound SDR functions
- Experience or familiarity with Higher Education (HIED) sales or go-to-market strategies is strongly preferred
- Passion for coaching and mentoring emerging talent
- Ability to collaborate effectively across departments and with senior stakeholders
- Executive presence; confident in leading meetings with senior leadership
- Coachable, receptive to feedback, and committed to continuous learning
- Exceptional written and verbal communication skills
- Strategic thinker with the ability to plan, prioritize, and drive innovative lead generation strategies
What the job involves
- We are looking for an experienced Sales Development Manager to lead our team of Sales Development Representatives, with a special focus on the Higher Education (HIED) market.
- You’ll oversee both inbound and outbound SDRs, driving strategic engagement with prospective client accounts through thoughtful territory-based outreach and lead qualification. This role is fully remote
- Manage all day-to-day operations of the SDR team, including both inbound and outbound functions
- Own pipeline development strategies and execution across the Higher Education (HIED) market
- Coach and mentor SDRs to drive individual and team performance
- Support SDR career growth, including internal mobility and promotions
- Hire and onboard high-performing SDRs as needed
- Drive the generation of high-quality pipeline for the Sales team that contributes to revenue goals
- Be data-driven: Set targets, forecast pipeline generation, analyze performance, and leverage tools like Salesforce and Tableau
- Build cross-functional relationships with Sales, Marketing, RevOps, and other stakeholders
- Oversee multiple projects and initiatives to scale SDR impact
- Continuously evolve and implement creative inbound and outbound strategies to maximize market engagement
Our take
Instructure is an education technology company, creator of the Canvas Learning Management Platform that allows schools to build digital learning environments that meet the needs of their institutions. The platform simplifies teaching, elevates learning, and eliminates the headaches of supporting and growing traditional learning technologies.
The Canvas platform has grown to become a key part of a large number of educational institutions, from pre-school to higher education. Meanwhile, the company has gone international and hit the $1 billion market cap, made a number of acquisitions and invested in R&D. In fact, much of Instructure's workforce is dedicated to R&D, which shows their focus on innovating.
Instructure was itself acquired in 2024 by KKR, which supports a broad-based equity ownership program for Instructure employees. With KKR's record of acquired companies, this is a promising development. And, as the company centres a future-oriented vision and brand strategy, it will be interesting to see what it does next.
Freddie
Company Specialist at Welcome to the Jungle
Insights
3% employee growth in 12 months
Company
Funding (2 rounds)
Jun 2016
$4m
SERIES A
Aug 2015
$1.5m
CONVERTIBLE
Total funding: $5.5m
Company benefits
- Join a passionate community of educators and the people working to support them
- Access to a large course library, mentoring and coaching opportunities, and regular feedback
- Community engagement (partnerships, volunteering, free learning resources, and ongoing outreach efforts)
- Office culture that values outcomes and impact above all
- Equity and ownership programs give every employee a stake in our future
- Ownership, recognition, and celebrations of shared success
- Growth opportunities (we’re all about helping our people move into (and thrive in) new roles)
Company HQ
Cottonwood Heights, UT
Leadership
Steve Daly
(CEO)They have a BS in Mechanical Engineering and a MBA in Strategy and Finance with more than 20 years experience in hardware and software industries.
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