Creative Strategist, Lendable
+ Equity
3 days a week in office
Fintech Unicorn - Lending Platform
Posted today
Fintech Unicorn - Lending Platform
201-500 employees
Posted today
+ Equity
3 days a week in office
201-500 employees
Company mission
To make consumer finance amazing: faster, cheaper and friendlier.
Role
Who you are
- Demonstrated success in performance creative strategy within D2C, fintech, or financial services
- Exceptional ability to create video content for social media advertising that drives measurable results
- Strong command over scriptwriting, dialogue, tone of voice, and content framing for conversion-focused campaigns
- Deep understanding of creating resonant content for Meta, TikTok, and YouTube advertising
- Combines a creative mind with analytical rigor
- Solid grasp of the importance of creative in modern performance marketing
- Experience working within CAC targets and performance KPIs for creative campaigns
- Understanding of attribution challenges and creative measurement frameworks
- Ability to balance creative vision with aggressive growth targets
- Video editing and production capabilities (smartphone-native content creation preferred)
- Comfortable with creative performance analysis and pattern identification
- Understanding of A/B testing principles for creative optimisation
- Familiarity with Meta Ads Manager, TikTok Ads, and creative performance measurement
What the job involves
- As our Creative Strategist, you'll be the operational engine behind our growth at one of the UK's fastest-growing fintech companies
- Reporting to the Head of Growth, you'll own creative production for paid and organic digital advertising channels
- You'll be part of a lean, high-performing team of operators
- At Lendable, individual contributors wear many hats
- We ask ourselves: what's the most impactful thing I can achieve this week
- And then own that thing end to end
- You'll lead creative production for Meta, TikTok, and Google Ads campaigns, develop winning creative concepts and build feedback loops to improve this engine
- This role combines creative strategy with performance marketing - perfect for someone who understands that creative is now the primary lever for D2C success and wants to build expertise across the full growth stack
- We're looking for someone who takes ownership, spots creative opportunities others miss, and gets genuinely excited about turning creative concepts into scaled winners
- You'll work with sophisticated creative reporting, systematic testing frameworks, and modern growth strategies
- Develop innovative creative strategies for social media performance campaigns across Meta, TikTok, and YouTube
- Work closely with growth team to craft compelling narratives that communicate our core USPs: acceptance and building credit
- Create video content with a network of external and internal creators and build out our library of winning hooks and concepts
- Draft, edit, and perfect scripts for both user-generated content style and polished creative formats
- Transform customer review data and market insights into high-converting creative concepts
- Execute systematic creative testing approaches
- Collaborate with static designer and performance team to ensure creative meets ambitious CAC targets and performance KPIs
- Monitor creative performance data and refine strategies based on conversion metrics and customer acquisition costs
- Scale winning creative concepts across multiple platforms and formats
- Mine customer reviews and feedback to identify messaging opportunities
- Keep current with fintech creative trends, competitor strategies, and platform algorithm changes
- Conduct research into our target audience and conduct customer interviews
- Identify creative angles that resonate with customers
Application process
- Screening call with talent team
- A short take-home task
- Interview with Head of Growth
- Interview with CMO
Salary benchmarks
Our take
Lendable competes with banks, other lenders, and consumer finance companies to make finance and credit easier to access for all consumers. Streamlining the loan application process, the company cuts personalised rates and fund transfers from days to minutes.
Lendable believes it can win in this crowded field due to its market-best customer service and strong financials. Part of its success is due to its funding coming from institutional investors. Lendable originates and services its loans on behalf of institutional investors, but doesn't hold them on its own balance sheet.
Growing insolvencies will worry all lending platforms, but Lendable looks well-placed to weather any credit storm given its substantial debt financing. With fresh funding, this profitable fintech unicorn is poised to make credit access easier for micro, small, and medium enterprises. And with the launch of two new products in the US, Lendable is certainly in a good position for more growth.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Employee endorsements
Challenging work
"At Lendable I'm in a position to make decisions and engineer solutions on a product that's worth billions and growing all of the time. This brings..."
Funding (last 2 of 3 rounds)
Mar 2022
$288.7m
GROWTH EQUITY VC
Sep 2017
$6.5m
SERIES A
Total funding: $298.6m
Company HQ
London, UK
Leadership
Martin Kissinger
(Co-Founder & CEO)Studied Economics as an undergraduate at LSE before doing an MPhil at Oxford University. Worked as an Entrepreneur in Residence at Rocket in Berlin.
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