Lead Product Manager, Spring Health

• 7+ years of product management experience with a deep focus on growth, experimentation, and top-of-funnel user acquisition
• Exceptional consumer product mindset with a proven track record of scaling consumer-facing or B2B2C products at scale
• Demonstrated experience building seamless search, marketplace, directory, and onboarding user experiences
• Hands-on experience building and optimizing a martech stack in close partnership with Growth Marketing teams
• Strong experience designing and running experimentation programs (A/B testing, cohort analysis, iterative rollouts)
• Deep analytical fluency, with the ability to construct strong hypotheses, conduct hands-on analyses with data directly, and connect behavioral data to product decisions
• Comfort navigating ambiguity and making tradeoffs between growth velocity, clinical integrity, and user trust
• Demonstrated ability to influence senior stakeholders and clearly articulate growth strategy, insights, and tradeoffs
• Experience driving with AI across automations, or personalization systems to improve engagement and retention
• Experience working with commercial partnership or payer channels
• Not sure if you meet every requirement? Research shows that women and people from historically underrepresented communities often hesitate to apply for roles unless they meet every qualification compared to other similarly-qualified candidates
• At Spring Health, we are committed to fostering a workplace where everyone feels valued, empowered, and supported to Thrive. If this role excites you, we encourage you to apply

Desirable

• Drive the product strategy and execution for top-of-funnel member growth, focusing on net-new client acquisition and activation
• Partner closely with Growth Marketing to build and enable a continuous flywheel of testing and iteration across marketing and product.Manage and build the marketing technology (martech) stack to support scalable, data-driven acquisition campaigns in an AI-first way
• Design and enhance core marketplace and directory surfaces to help users seamlessly find care through organic, partnership, and paid channels quickly.Build a disciplined learning loop that identifies root causes and uses experimentation to adapt future behavior based on validated insights
• Utilize AI tools to rapidly prototype, iterate on ideas, and amplify the speed and quality of product execution while augmenting human judgment
• Integrate AI capabilities and features into growth products to directly achieve user acquisition, activation, and conversion goals
• Execute high-velocity A/B tests to improve acquisition and activation metrics across the end-to-end user journey
• Collaborate cross-functionally with Engineering, Design, Data Science, and Marketing to deliver high-impact, conversion-optimized member experiences
• What success looks like:
• Meet or exceed ambitious targets for acquisition, activation, and revenue.Improve conversion metrics from initial discovery through provider selection and care initiation.Increase net-new member activation rates across organic, paid, and partnership channels
• Execute high velocity launches with continuous A/B tests with measurable impact on user acquisition.Improve the integration, speed, and performance of the martech stack to accelerate the product<>marketing flywheel