Senior Ruby on Rails Developer, Mapp

Mapp means companies can tailor their customer experiences dependent on what particular clients want and need. It integrates easily with existing marketing ecosystems, making data easy to absorb and unify without having to change existing workflows. In addition, its unified "single customer" data view allows for hyper-personalization because it gives a 360-degree profile of individual customers.

As client acquisition and retention becomes more complex, there is a real need for solutions like Mapp's, and its pool of potential customers is vast. Moving forward on the back of 2025 funding, the company will focus on innovation and developing cutting-edge features in order to build its position as a leader in the ever-growing MarTech space.