Smart financing has been one of the most important financial innovations over the last few years. Companies in this space look at cash flow/payment problems that companies or people face (for example delayed invoice payments hampering a company's cash flow) and try and come up with an intelligent financing solution while taking a cut on the way.
Kriya (previously called MarketFinance) was one of the first of the UK fintech lending companies. In 2019 they received strategic investment from Barclays and Santander, giving them substantial capital to grow and also enabling them to distribute the service to Barclays' large SME client base. Impressive further funding from Deutsche Bank has allowed them to consolidate this progress.
Having started out as a funder of invoices, the company has since moved into loans and in 2022 began to offer embedded finance solutions. Kriya has now appointed three new board members in order to further focus on B2B payments and embedded finance.
Kirsty
Company Specialist at Welcome to the Jungle