Performance Marketing Manager, uberall

Salary not provided

VSOP/ESOP available

Google Analytics

Mid level

Amsterdam

Barcelona

Berlin

London

Remote from Canada, Germany, Netherlands, Spain, UK

Multi-location customer experience platform

Job no longer available

Multi-location customer experience platform

201-500 employees

B2BArtificial IntelligenceEnterpriseMarketingAnalyticsLocation servicesCustomer serviceSaaS

Job no longer available

Salary not provided

VSOP/ESOP available

Google Analytics

Mid level

Amsterdam

Barcelona

Berlin

London

Remote from Canada, Germany, Netherlands, Spain, UK

201-500 employees

B2BArtificial IntelligenceEnterpriseMarketingAnalyticsLocation servicesCustomer serviceSaaS

Company mission

To empower businesses to deliver great experiences to local customers.

Job

Company

Role

Who you are

The ideal candidate will be passionate about performance marketing and possess a strong working knowledge of all key paid media channels including Google Ads, Linkedin, Meta, etc
Candidates who can quickly understand, analyze, and act on data will thrive in this critical role
Have 3+ years of experience and success managing PPC campaigns, preferably in B2B SaaS
Highly proficient in Google Ads, Google Analytics, Bing Ads, Facebook / Instagram Ads, Facebook Business Manager, and YouTube AdsStrong ability to craft compelling ad copy and visuals that resonate with target audiences
Excellent communication and collaboration skills
Strong analytical skills and ability to use data to inform decisions
Experience with A/B testing and experimentation with related tools such as AI
Working knowledge of SEO/SEM alongside demonstrated ability to maximize paid media budget

What the job involves

As the Uberall Performance Marketing Manager, you’ll be responsible for executing, analyzing, and optimizing our digital user acquisition strategy to support our pipeline goals and drive new business opportunities across target markets globally
You will serve as the go-to expert on the global marketing team for performance marketing trends and best practices
Be responsible and accountable for driving inbound leads and sales opportunities via Paid Search, Paid Social, Display and Video campaigns
Shape the digital strategy with regard to paid media, and directly execute campaigns on Google, Bing, Facebook, LinkedIn, YouTube, and other emerging platforms
Monitor trends, investigate irregularities in performance, and troubleshoot ad issues that affect delivery, performance, tracking, and reportingManage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies
Track, report, and analyze the performance of paid media initiatives and campaigns
Run A/B tests, and analyze results to inform decisions including pivoting on tactics
Integrate with the rest of the marketing team as well as revenue operations to ensure performance campaigns are aligned with regional strategy, ICP fit, and messaging, and identify areas of synergy to maximize results

Our take

Location-based services are now part of our everyday lives, but there are still gaps in the way location information interacts with accurate data. Uberall solves this problem by connecting companies with local customers through search and discovery, engagement and conversion.

Uberall helps brick-and-mortar companies to provide more accurate information about themselves across the apps that customers use to discover them. The company's impressive roster of customers now includes Hyundai, Pizza Hut and Lufthansa, as well as a raft of small- and medium-sized businesses.

This breadth of customer base is testament to the benefits Uberall brings to businesses. The company continues to expand and diversify its services, both through acquisitions and platform development. An important integration with Apple Business Connect is also helping solidify its utility for clients, to place the platform as a top choice into the future.

Freddie

Company Specialist at Welcome to the Jungle

Insights

7% employee growth in 12 months

Glassdoor (3.5)

Company

Funding (last 2 of 8 rounds)

Jun 2021

$115m

GROWTH EQUITY VC

Sep 2018

$25m

SERIES B

Total funding: $175.6m

Company benefits

Corporate Shopping Discounts
Dog Friendly Offices
Home Office / Remote Work
Language Courses (German & Business English)
Flexible Working Hours
State of the Art Hardware
Personal Development Budget
LinkedIn Learning & internal training
Virtual Stock Option Plan (VSOP) and an Equity Plan (ESOP) for all eligible employees

Company HQ

Brunnenviertel, Berlin, BE

Leadership

David Federhen

(Founder & Board Director)

Started out as a Strategy Consultant at Roland Berger, and previously founded Returbo.

Florian Hübner

(Founder & President)

Previously worked as a Consultant at McKinsey, and founded Berlin Tech Meetup.

Anthony Foy

(CEO)

Investor and Board Director at CloudSigma. Formerly CEO at Qredo, Workshare and SkyDox, as well as Group Managing Director at Interxion.

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