$180-250k
More information about location
Video marketing platform
Open for applications
Video marketing platform
501-1000 employees
Open for applications
$180-250k
More information about location
501-1000 employees
Nexxen's mission is to empower brands to captivate and activate the audiences that matter most through its end-to-end CTV and video marketing self-serve platform.
Video has been an invaluable marketing tool for businesses since the beginning of TV advertisement, but modern technology has dramatically changed how such content is consumed. On-demand omnichannel streaming services and CTV has provided unique opportunities for advertisers to develop their audience engagement strategies, but without the appropriate technology platform, this can be difficult to navigate.
Nexxen provides an end-to-end self-service CTV & video marketing platform, helping to provide businesses with the appropriate engagement tools to future-proof their video marketing. The platform includes AI-driven analytic tools based on audience data, marketplaces for the self-serving of media for campaigns, in addition to analytic tools to assess the success of campaigns in real-time.
Whilst several other start-ups provide either video engagement tools or self-serve video marketing marketplaces, Nexxen has taken the smart angle of combining both into a single platform, whilst specializing in futureproofing companies for the rise in CTV engagement demands. The company aims to save clients money, time, and operational complexity by unifying where they operate their video advertisement campaigns into a single platform.
Kirsty
Company Specialist at Welcome to the Jungle
Sep 2011
$37m
LATE VC
Apr 2011
$3.8m
SERIES A
Theater District, New York, NY
Ofer Druker
(CEO)CEO and co-founder of Matomy Group since 2011, and of AdsMarket since 2007.
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