Senior Manager of Strategic Partnerships, Higharc
Automated 3D home design and customization platform
Open for applications
Automated 3D home design and customization platform
101-200 employees
Open for applications
101-200 employees
Company mission
To help builders create better homes and communities, more affordably.
Role
Who you are
- This requires a highly capable individual and natural problem solver who is energized by a fast-paced opportunity to make a significant impact, help shape our strategy, and take a hands-on approach to making great community connections
- Minimum 10+ years of experience in a partner marketing, direct sales, business development within the homebuilding industry or related fields or sectors
- Proven track record of developing and executing successful sales and partner engagements and content strategies
- Strong network of industry contacts and ability to build and maintain strategic relationships
- Excellent communication and collaboration skills, both written and verbal
- High attention to detail with the ability to manage multiple projects simultaneously
- Strong analytical skills with the ability to measure and report on the effectiveness of engagement initiatives
- Experience with marketing automation tools and CRM systems
- Ability to work in a fast-paced and collaborative environment
- Deep knowledge of home design, sales and marketing, or building sciences is ideal
What the job involves
- We're in search of a versatile and strategic leader to join our team to help bring our product to life across a multitude of engagement channels and mediums
- You know what exceptional relationship-building is and can partner closely with Sales teams and external audiences to expertly translate ideas and business requirements into captivating content and events that drive impact
- The north star for this role is developing and activating a network of industry experts, partners, and customers to help Sales generate new revenue opportunities
- Develop and execute comprehensive strategies to activate brand awareness and build strong relationships within the homebuilding industry
- Identify and engage with key industry experts, influencers, and third-party companies to build strategic partnerships and unlock new revenue opportunities
- Drive and host field events (e.g. dinners, community meet ups, tours, Higharc-hosted executive summit, etc) with customers, vendors, and prospects to create new opportunities for engagement and promote our products and services
- Collaborate with the marketing and product teams to develop and produce a wide range of partner marketing assets, including case studies, whitepapers, and content
- Act as the primary point of contact for select industry influencers and partners, ensuring seamless communication and collaboration
- Monitor and analyze the performance of engagement initiatives, providing regular reports and insights to the leadership team
- Performance: Track and report on key metrics, such as net new meetings, opportunities, partner revenue, and partner funnel, and make data-driven recommendations for improvements
- Maintain and uphold the brand’s tone, voice, and visual identity across all activities
- Work with Demand Gen, Events, and external resources for event logistics & operations
- Work closely with Sales to generate and close partner-sourced deals
- Create and implement a scaled partner ecosystem
Our take
The housing market is trending toward a recession, signaling the return to a buyers’ market. This should be great news for buyers, but the current housing shortage means most new builds lack customization, as reduced variability allows builders to anticipate and quickly execute new builds.
Higharc’s software automates and optimizes every step of the home building process, creating a fully customizable 3D model that is seamlessly translated into blueprints, resulting in better-built homes by eliminating material waste and costly errors, and saving consumers from cookie-cutter houses.
The all-in-one homebuilding platform raised additional funding in early 2024, with a strategic investment from Spark Capital. This addition will help the company further optimize its offerings and fuel its growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Feb 2024
$53m
SERIES B
Jan 2023
$1.3m
EARLY VC
Total funding: $80m
Company benefits
- Medical/Dental/Vision Benefits Package
- Remote-First
- Unlimited Vacation
- Offices in Raleigh/Durham, San Francisco, and Atlanta open 24/7 to Employees
- Employee Care Packages (Snacks/Drinks/Gifts) Sent Directly to You!
Company values
- Value Great Work Over Process
- Focused Work is the Best Work
- The Power of Home
- Empathetic Communication
Company HQ
Old West Durham, Durham, NC
Articles
Leadership
Marc Minor
(CEO)Former VP of Marketing at Desktop Metal, Head of Marketing at Carbon3D, Inc., and Managing Producer at Apple. Previous VP & Group Executive Producer at BBDO, and was a Senior Producer at R/GA.
Peter Boyer
(CTO)Currently works as a Technical Advisor at Rayon. Previously worked as an Independent Software Consultant, and progressed at Autodesk from a Software Engineer, to Senior Software Engineer, then Principal Software Engineer.
Michael Bergin
(VP of Product)Previously worked at Autodesk, advancing from Program Manager, Principal Research Scientist, then Research Lead, AEC. Former Instructor/Lecturer at the University of California, Berkeley. Previous Partner at Architecture Research Lab and was a Design Technologist at both TAYLOR Architects and Hankins & Anderson.
Thomas Holt
(VP of Visualization)Former Creative/Art Director at Hi-Rez Studios, CCP, and Airtight Games. Previous Primary Artist for Dragon Army, and was the Senior Art Lead/Art Director at Electronic Arts. Previously worked at San Jose State University as a Digital Design and Animation Instructor.
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