Product Manager, Runna

• We care the most about you looking at the “We’re looking for someone that loves…” section and thinking “Wow this role was made for me.” That said, we do need you to have 2+ years of proven experience in Product Management, preferably in a mobile-first, high-growth consumer app
• You are data and results-driven. You love to test, learn, iterate and repeat. You’re motivated by seeing the quantifiable impact of the team’s work
• You’ve worked in mobile-first, consumer-facing products, ideally in gaming, fitness, or habit-building apps
• You’re a “doer”; not just a “thinker”. You’re hands on and want to roll up your sleeves / get stuck in
• You’re a problem-solver with a strategic mind. You see the bigger picture but also understand the importance of small, iterative improvements
• You’re organised, efficient, and can execute at pace
• You take your work seriously, but don’t take yourself seriously
• You’re London based (or able to work in person 2+ days per week)

Desirable

• As a Product Manager within the Growth team, you will work alongside the Head of Growth, playing a pivotal role in driving user activation, engagement, and long-term retention
• Your mission will be to deeply understand user behaviour, identify friction points, and implement strategies that keep users engaged, coming back, and ultimately forming a long-term habit with Runna. This will include leveraging gamification techniques and encouraging adoption of highly retentive features
• You will lead a cross-functional team of engineers and designers, building and executing a roadmap that is data-driven, experimental, and fast-moving
• Activation & Retention Strategy: Own and drive the strategy for improving user activation and long-term retention. Identify opportunities to remove friction, increase engagement, and create habit-forming experiences
• Gamification & Feature Adoption: Develop and test features that encourage continued engagement, such as XP,streaks, badges, challenges, leaderboards and referral loops
• Roadmap Development: Define and communicate a clear vision and strategy for activation and retention. Prioritise high-impact initiatives that will improve key user lifecycle metrics
• Experimentation & Iteration: Work in a high-velocity test-and-learn environment. Rapidly prototype, test, and iterate on new ideas using A/B testing and cohort analysis to measure impact
• Data-Driven Decision Making: Use analytics, user research, and behavioural data to understand drop-off points, identify key engagement levers, and continuously optimise user journeys
• User Experience Enhancement: Work closely with designers to create intuitive, engaging, and habit-formingproduct experiences that encourage long-term retention
• Stakeholder Collaboration: Partner with CRM and wider product teams to ensure activation and retention initiatives are fully integrated across the user journey
• Industry & Competitor Analysis: Stay up to date with best practices in gaming, habit-building consumer apps, and high-growth mobile products to bring innovative ideas into Runna
• Creating Habit-Forming Experiences: You’re fascinated by what keeps users coming back to an app and how to build products that drive long-term engagement
• Executing at speed: Proven track record of working closely with engineers and designers to scope lean and value-creating features, understanding how we measure success and then scaling and iterating them based on these metrics
• Strategic Thinking: Ability to see the big picture and develop long-term plans while also being detail-oriented and hands-on, overseeing multiple simultaneous experiments & growth initiatives
• Engaging With Users: Deep empathy for users and a passion for creating or improving products to enhance their lives. Ability to confidently chat with users and translate user needs into actionable roadmap items
• Diving into Data: Proficient in using data and analytics to drive decision-making. Comfortable with metrics, KPIs, and conducting experiments
• Communicating: Strong verbal and written communication skills. Ability to clearly articulate ideas, requirements, and feedback to diverse teams
• Leading and Collaborating: Proven track record of leading cross-functional teams and driving growth through fast and iterative experimentation. Ability to motivate and organise the work of multiple team members
• Adaptability: Comfortable working in a fast-paced and dynamic environment. Ability to pivot quickly in response to changing priorities or market conditions

• Introductory chat with Miranda, Head of Growth (30 minutes video call)
• Product experience interview with two Runna PMs (45 minute video call)
• Take Home Task including a task presentation with Miranda & Dom our co-founder (60 minutes interview)
• Meet the team! A chance to come into the office, meet the rest of the growth team as well as the co-founders and leadership. (Normally around an hour)