Growth Associate, Persona

• At least 1-2 years of relevant industry experience in community, events content, marketing, or related functions
• You’re excited to use AI as a core part of how you work — whether to streamline processes, spark new ideas, or move faster. You don’t need to be an expert, but you’re eager to experiment and build AI into your daily toolkit
• You are a strong collaborator and scrupulous thought partner
• You are highly organized, able to manage and prioritize multiple moving parts
• You thrive in a fast-paced environment and are energized by moving quickly
• You can give and solicit feedback in order to raise the quality bar
• You think about building excellent processes
• Curious and not averse to try new emerging tools

Desirable

• The Growth Associate, Community will play a key role in building and scaling Persona’s community presence across events, partnerships, and digital programs. You’ll help execute thoughtful, high-impact experiences that connect our customers and ecosystem partners, elevate our brand, and generate commercial momentum.
• This is a highly cross-functional role that blends execution and creativity across field marketing, partnerships, content, and operations — ideal for someone who thrives on making things happen and loves connecting people
• Community events & partner activations:
• Support the execution of community events — from sourcing venues and managing logistics, to running event-day operations and ensuring a polished participant experience
• Coordinate closely with external partners, panelists, and internal stakeholders on programming, run-of-show preparation, attendee management, and post-event follow-ups
• Help planning and coordination of community event programs across geographies and niches, including select international markets
• Grow our community partnerships:
• Help grow our ecosystem by supporting partnership-driven programming — co-hosted events, content collaborations, and technical expert groups
• Act as a key day-to-day point of contact for community partner relationships including handling inbound emails and working with internal stakeholders to assess potential opportunities (for co-hosted events, content partnerships, or commercial opportunity triaging)
• Support in the development of scalable processes to provide standardized offerings to organizations hoping to partner with Persona within the community surface
• Ensure offers are up-to-date and appealing for startup communities including venture capital firms, accelerators, and incubators
• Create & amplify community content:
• Drive community content programs including:
• Podcast programming: planning new seasons, identifying topics, inviting and coordinating internal & external guests
• Writing event recaps on our community channels (Slack, newsletter, blog), co-creating partner spotlights, managing the content calendar, and encouraging contributions
• Third-party platforms: launch campaigns (e.g. Product Hunt), and review platforms (e.g. G2, Capterra)
• Explore new ideas: Persona’s community efforts are always evolving — you’ll have the opportunity to test creative concepts, pilot AI-driven initiatives, and shape what the future of community looks like at Persona