Senior Director of Product Management, Bombas
Digital
$230-250k
Offers equity
Comfort-focused apparel brand & clothing donation
Be an early applicant
Comfort-focused apparel brand & clothing donation
201-500 employees
Be an early applicant
$230-250k
Offers equity
201-500 employees
Company mission
Bomba's mission since day one has been to help those experiencing homelessness. That’s why for every item purchased, it donates an item of clothing.
Role
Who you are
- Deep curiosity about how customers make decisions online, and strong instincts for where friction and uncertainty show up in digital experiences
- Clear understanding of how UX and design choices affect conversion, average order value, and repeat behavior
- Strong product judgment and comfort making prioritization tradeoffs
- Systems-oriented thinking, with a focus on building tools and processes that scale
- Comfort operating in ambiguity and bringing structure where it doesn’t yet exist
- Ability to communicate clearly with both technical and non-technical partners
- A team player who is willing and happy to help
- Strong written and verbal communication skills
- Belief in our mission and understand the importance of giving-back
- Inquisitive, love to learn, embrace failure, and never give up
- Comfortable working in an open office environment while staying focused
- 10+ years of experience in digital product, with at least 4+ years managing people
- Experience owning digital product for a scaled retail or DTC business ($200M+ in revenue)
- Familiarity with modern e-commerce platforms and ecosystems (e.g., Shopify Plus, headless architectures, CMS tools, product taxonomy, and product data)
- Ability to engage meaningfully in technical discussions and platform decisions
- Strong business judgment, including understanding how inventory, margin, and vendor decisions affect outcomes
- Background of building product features across the eCommerce experience, not just managing content and products on an eCommerce platform
- Hands-on experience with experimentation, A/B testing, and interpreting results
What the job involves
- This role owns the digital customer experience as a growth lever, with a clear focus on improving conversion, increasing average order value, and supporting long-term customer value
- The work centers on helping customers quickly find the right product, understand why it’s right for them, and feel confident in their purchase — while ensuring the experience reflects Bombas’ brand and values
- The Senior Director, Product Management (Digital) partners closely with UX, Engineering, Brand, Analytics, and Site Merchandising
- Site merchandising strategy remains owned by the GM of eCommerce; this role focuses on the product, UX, and platform systems that enable strong merchandising, brand expression, and customer decision-making at scale
- Success in this role requires establishing clear principles, creating durable systems, and setting a proactive operating rhythm for how digital work gets done
- After the first year, success in this role is clear and observable
- Customers convert more easily and with greater confidence. Customers quickly find the right product, understand why it’s right for them, and feel confident completing a purchase. Conversion and average order value have improved in ways that can be traced to your team’s efforts
- The site better supports long-term customer value. Customers know what to expect when they buy, feel good about their choices, and come back because the experience worked for them. Qualitative feedback reflects greater ease, confidence, and alignment with the Bombas brand
- Product decisions are focused and grounded. You and your product team own the roadmap, which is driven by a small number of well-defined customer and business problems. Each major initiative has a clear hypothesis and success criteria tied to outcomes. Tradeoffs are explicit, and there is shared understanding of what is not being prioritized
- The operating model reduces noise and creates leverage. The way your team works reduces noise and creates leverage. Work flows through a clear intake and prioritization process; ad hoc requests and Slack-driven urgency are the exception, not the norm
- Product & UX are trusted partners across the business. Engineering, Brand, Merchandising, UX Design, and Analytics view your team as partners who improve outcomes and bring clarity to decisions. Disagreements are resolved through shared data and principles. Product is involved early in shaping bets, not late in execution
- The team operates with strong judgment and autonomy. You lead a team of Product Managers to operate with strong judgment, autonomy, and accountability. High performance is developed intentionally, and performance issues are addressed directly. This role also manages the Director of UX Design, with the UX team reporting into this people manager
- The platform better supports speed, quality, and experimentation. In partnership with Engineering, clear decisions have been made about the tech stack and build vs. buy tradeoffs. Technical debt is managed deliberately. The platform enables faster testing and iteration without sacrificing performance, reliability, or brand quality
- Resources are aligned to strategy. Headcount, capacity, and investment decisions are intentional and aligned to the highest-impact customer and business problems, enabling the team to deliver without constant escalation or burnout
- Testing drives learning, not just wins. You lead the team through a rigorous A/B testing and experimentation program, partnering closely with Analytics and Insights to gather high-quality learnings and translate them into durable improvements across the experience
- Overall, the digital experience feels clearer, calmer, and more effective — for customers and for the teams building it
Our take
Bombas is a direct-to-consumer apparel brand with a social mission. For every item sold, it donates another to a homeless shelter or service in NYC and beyond. The founders discovered that socks were the most requested item at homeless shelters, and it became the original inspiration for the business. To date, the company has donated over 50 million items to various charities.
This philanthropic angle gives Bombas the edge in a crowded clothing market, as consumers hunt for mission-driven products, a trend that is already well in motion. Bombas received B Corporation certification for its commitment to helping those in need, the way it treats employees, volunteer work it undertakes, and how it makes decisions as a company.
While Bombas originally became known as a sock brand, it has since expanded into several new categories, and now offers socks, underwear, T-shirts and slippers. The company generates over $100 million in revenue, capitalizing on direct-to-consumer trends that have seen other mission-led apparel brands like Toms and Warby Parker reach unicorn status in recent years.
Bombas is now expanding to new markets and recently launched in the UK. It kicked off its launch by collaborating with St. Mungo’s, a non-profit that helps people without housing.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Mar 2021
$150m
LATE VC
Dec 2015
$3m
SERIES A
Total funding: $153.2m
Company benefits
- 100% Employer-Paid Healthcare
- Annual Bonus
- 401K Matching
- Unlimited Vacation
- Hive Hangouts
- Health & Wellness Reimbursement
- Educational Assistance
- Company Retreats
- Community Events
- Company Equity
- Dog-Friendly Office
- Pre-Tax Commuter Benefits
Company HQ
Midtown Manhattan, New York, NY
Leadership
David Heath
(CEO & Co-Founder)Worked for over 4 years at UrbanDaddy, as Director of Business Development/Membership Opportunities Group. At VIBE for over 2 years, leaving as Automotive Editor. VP and Co-Founder of Regalis Foods. President and Founder of Talking Owls.
Randy Goldberg
(Chief Brand Officer & Co-Founder)Worked at UrbanDaddy for 7 years, progressing to Editorial and Creative Director. Freelance Brand Consultant for 9 years.
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