Account Executive, GumGum
Analysing digital content to drive ad sales
Job no longer available
Analysing digital content to drive ad sales
501-1000 employees
Job no longer available
501-1000 employees
Company mission
To empower advertisers to deliver creative advertising campaigns that capture consumer attention without the use of personal data across current and future emerging digital environments at scale.
Role
Who you are
- Account Executives have basic knowledge of the online media landscape, the advertising community and have 1-2 years of digital media experience
- The Account Executive is a self motivated leader who can work with internal teams and are committed to achieving and exceeding sales goals while growing GumGum’s products in their allocated region
- Bachelor's Degree in Media or Marketing/Advertising
- 1-2 years of digital advertising sales experience
- Proven track record of meeting/exceeding sales targets
- Experience with breaking new accounts, brands, and agencies
- Programmatic experience is a plus
- Proficient in Salesforce, PowerPoint, Excel, and Word
- Strong written and verbal communication skills
- Knowledge of Seller Crowd and industry updates
- Strong relationship-building skills
- Understanding of business drivers (P/L, Revenue, etc.)
- Analytical skills for data interpretation and solution development
- Motivated, proactive, and passionate about the product
- Ability to entertain and grow client relationships
What the job involves
- The Account Executive role is an entry-level individual contributor responsible for prospecting and closing sales in GumGum’s Market Leading Advertising platform
- Reporting to the Group Sales Director, Canada and East Coast SVP (NY), this role is responsible for leading and developing key relationships in the allocated region to drive real value for our clients through GumGum products. We require a basic understanding of work concepts and principles
- Drive Revenue for Canada: Manage a $1.5M+ book of business, focusing on underserved agencies and new business
- Sales from Marketing Channels: Identify and qualify marketing-driven leads
- Sales Prospecting: High volume of activities including cold calls, presentations, RFPs, and creative sales solutions
- Upsell Current Clients: Provide market insights and generate sales from key brands and agencies. Support new product rollouts
- Relationship Development: Build deep relationships with brands, agencies, and clients to offer tailored solutions
- Client Insight to Product Team: Relay client feedback for service improvements
- Internal Collaboration: Ensure alignment and successful implementation of proposals
- Strategic Sales: Assist Sales Director in strategic sales initiatives
Our take
GumGum is a company specializing in contextual ads. Using Amazon's Redshift data processing service, the company can analyze every media element on a web page, going beyond typical word recognition. It collates the data and uses it to display an appropriate advert that is placed for maximum engagement.
GumGum is helping businesses meet the needs of a digital landscape where standing out from the crowd is more important than ever. The company has several private equity and venture capital firms among their investors and has raised a large amount of capital through several funding rounds, closing its Series E in 2021.
In coming years, third-party cookies will be phased out by Google, which will pose an issue for advertising companies. However, GumGum’s image analysis could form the foundation for a new generation of ads that understand its audience.
Steph
Company Specialist at Welcome to the Jungle
Insights
0% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Apr 2021
$75m
LATE VC
Feb 2020
$22m
SERIES D
Total funding: $133.9m
Company benefits
- Health Benefits
- Dental Insurance
- Vision Insurance
- Disability Insurance
- Life & ADD Insurance
- Mental Health Assistance Program
- Health and wellness stipend
- Flexible Time Off
- Meditation
- Employee Resource Groups
- Diversity Program
- Team Building Activities
- Annual Hackathon
- Volunteer Activities
- Company Outings
- 401k
- Student Loan Assistance
- Casual Dress
- Flexible Spending Account
- Ongoing Learning
- Ticket Discounts
- Paid Family Leave
- CLEO Family Benefits Program
- Summer Fridays
Company HQ
Pico, Santa Monica, CA
Leadership
Phil Schraeder
(CEO, not founder)Left role at RealD to join GumGum as VP of Finance in 2011. Became COO in 2016, later becoming CEO in April 2019.
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