Regional Marketing Manager, Commusoft

$85k

SQL

Mid and Senior level

Chicago

More information about location

2 days a week in office (Fulton Market, Chicago)

Field service management software

Be an early applicant

Field service management software

21-100 employees

PropertyB2BHRConstructionSaaS

Be an early applicant

$85k

SQL

Mid and Senior level

Chicago

More information about location

2 days a week in office (Fulton Market, Chicago)

21-100 employees

PropertyB2BHRConstructionSaaS

Company mission

To educate and empower field service companies to provide world-class customer journeys.

Job

Company

Role

Who you are

You have proven B2B marketing experience, specifically within a lean, dynamic team where you were responsible for scaling brand awareness into a measurable website-driven pipeline
You are a natural host and communicator, highly comfortable on camera and capable of conducting professional interviews with field technicians and business owners alike
You have a track record of generating high-intent leads, specifically through the design and hosting of webinars, virtual events, and brand campaigns that convert prospects into MQLs/SQLs
You have experience in a 'player-coach' capacity, with the ability to manage a direct report’s output while remaining hands-on with execution
Strong editorial skills, with the ability to craft compelling scripts and provide structural feedback on technical product content and website copy
You have high project management proficiency, with a demonstrated ability to move multiple assets from concept to published without losing quality
You are dynamic, proactive and have a 'self-starter' attitude
You are able to travel 4–6 times per year within the US for client site visits and industry events

What the job involves

As our Regional Marketing Manager for the USA, your primary mission is to take our established presence in North America and scale it to the next level
As our Regional Marketing Manager for the USA, your primary mission is to take our established presence in North America and scale it to the next level. We’ve been on the ground in the US for six years and we have the product, the initial footprint, and the strategy. Now, we need the brand awareness and the lead-gen engine to match our growth ambitions
This is a 100% New Business Acquisition role for a dynamic, inventive marketer who thrives in small, lean teams and enjoys being the 'face of the brand'
Reporting directly to our Head of Marketing, you will be the primary execution lead responsible for turning our global commercial strategy into a high-performing reality for residential and commercial Power Solutions businesses (generator installation and maintenance)
This is a 'player-coach' role where you will manage a Product Content Marketing Specialist while staying deeply involved in the field to extract the market insights necessary to win
Regional Brand Authority: Responsible for increasing our US "noise." You’ll find inventive, resourceful ways to build brand authority - from securing guest spots on industry podcasts to leading technical discussions in niche Power Solutions communities
Webinar Host: While our UK Demand Gen team identifies topics and partners, you own the stage. You will host and lead our US-specific webinars and virtual events, bringing the energy and expertise needed to convert US prospects
On-Site Storytelling & Review Collection: Travel to US client sites (4–6 times per year). You will interview our clients, collect reviews, and turn their stories into high-impact video testimonials and case studies
The 'Field' Detective (win/loss analysis): Regularly listens to US sales calls in HubSpot. You are responsible for identifying exactly why we win or lose deals, providing the Head of Marketing with the ground-level intelligence needed to pivot our US strategy
Sales Enablement Production: Ensure the US sales floor has a 'War Chest' (pitch decks, battle cards, ROI calculators) that actually works for the generator-industry and addresses specific US objections
Value-Based Positioning: You don't just promote features; you promote outcomes. You will translate our global product roadmap into 'US-First' value propositions that resonate with the operational pains of generator businesses
People Leadership: Manage and mentor our US-based Product Content Marketing Specialist, overseeing their work on website copy, sales tools, and product brochures
Market Accountability: You are responsible for the logistics of our US brand awareness campaigns. You coordinate with specialized UK teams (Content, Demand Gen, Design) to ensure all digital "moving parts" are delivered on time and optimized for the US market
Project Execution: You own the "how." You turn the Head of Marketing's roadmap into structured project plans with clear deliverables, ensuring every US launch and campaign ships on time
Campaign Impact & Brand Reach: Achieve a measurable increase in engagement, specifically driving a high volume of traffic to US-specific product pages and increasing total engagement across brand awareness campaigns
US Marketing Pipeline: Deliver a measurable revenue value of new business pipeline attributed directly to your inbound programs, hosted webinars, and localized field campaigns
MQL Volume & Quality: Drive a consistent increase in the number of high-quality US Marketing Qualified Leads (MQLs) that strictly align with our Ideal Customer Profile (ICP)
Project Throughput: Maintain flawless, on-time execution of the US marketing plan and the regional roadmap provided by the Head of Marketing

Application process

We usually respond within a week

Our take

Though field services companies are vital for the continued operation of just about everything, they have lagged behind other industries in having specialised solutions for managing their operations. Commusoft exists to change that, providing plumbers, electricians, builders, and trades companies of all stripes with a platform that allows businesses to plan and schedule jobs, provide costing and quotes to customers, and handle client communications from a single application.

While other companies are operating in the field, Commusoft stands out in the market with its focus on its simplicity and digital invoicing functionality which is far more flexible than that provided by competitors.

Commusoft was founded in the UK but in 2019 began its international expansion, opening an office in Chicago to grow into the North American market. Having established a strong presence in the UK its main objective is currently to grow its market share in the US, recruiting teams on both sides of the Atlantic to capture a piece of the enormous American field services sector.